Robert Passikoff and Amy Shea, Brand Keys Inc. Latest articles by Robert Passikoff and Amy Shea, Brand Keys Inc. Why 'Digital-ness' and Demos Don't Mix By Robert Passikoff and Amy Shea, Brand Keys Inc. published 11 December 12 Viewpoint Knowing How to Reach Highly-Engaged Digital Users Is Vital to Marketers By Robert Passikoff and Amy Shea, Brand Keys Inc. published 2 October 12 Viewpoint Consumers' Digital Engagement Varies Category-by-Category By Robert Passikoff and Amy Shea, Brand Keys Inc. published 24 October 12 Viewpoint As Hurricane Sandy Showed, 'Higitals' Get Less of Their News via Regular TV By Robert Passikoff and Amy Shea, Brand Keys Inc. published 14 November 12 Viewpoint NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1B+C Hall of Fame Honors the Class of 20252B+C Hall of Fame Announces Its Class of 2025 3DirecTV Acquires Dish, Unifying Struggling Satellite Business 4Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?5Freeze Frame: B+C Hall of Fame 2024
Why 'Digital-ness' and Demos Don't Mix By Robert Passikoff and Amy Shea, Brand Keys Inc. published 11 December 12
Knowing How to Reach Highly-Engaged Digital Users Is Vital to Marketers By Robert Passikoff and Amy Shea, Brand Keys Inc. published 2 October 12
Consumers' Digital Engagement Varies Category-by-Category By Robert Passikoff and Amy Shea, Brand Keys Inc. published 24 October 12
As Hurricane Sandy Showed, 'Higitals' Get Less of Their News via Regular TV By Robert Passikoff and Amy Shea, Brand Keys Inc. published 14 November 12
