Will Self-Serve Get Small Advertisers to Embrace TV? (Wolk)
The television industry has come to realize that there are millions of small companies that could be running television commercials but are not
More Stories
Matt Graham Jumps to Tennis Channel To Head Direct-To-Consumer Efforts
Was GM of a pair of streaming services at AMC Networks
Q3 Streaming Revenues Grew 4% From Prior Quarter to $16.7 Billion, Wells Fargo Reports
Analyst Steven Cahall expects revenues exerted to hit $76.9 billion by 2024
‘Monarch: Legacy of Monsters’ From Apple TV Plus Opens on Top of TVision’s Power Score Rankings
Apple has four series in Top 20, Netflix has three
FCC Proposes Banning Pay TV Early-Termination Fees
Chair Jessica Rosenworcel calls them anti-competitive junk fees
CommScope Tries To Race Past Bankruptcy Court
But the leading telecom tech vendor saw shares fall again Tuesday as it juggles more than $9 billion of debt
Business
CommScope Tries To Race Past Bankruptcy Court
But the leading telecom tech vendor saw shares fall again Tuesday as it juggles more than $9 billion of debt
Linda Yaccarino Doubles Down at Twitter, Gets Her Son Involved
Resisting pleas from media business peers to get out of X while the gettin’ is good, she reportedly enlists her son, Matt Madrazo, to sell political advertising
The Golden Globes Spin on Amid 'Confusing Ownership Do-Si-Do'
Our latest ‘Next Text’ explores Hollywood’s confounding FYC monopoly … and the end of ‘The Awards Industrial Complex’
Nexstar, Sinclair and Other Big Station Groups Face Major Exposure as Dwindling U.S. Pay TV Biz Is Increasingly vMVPD-Controlled
Virtual pay TV companies now control more than 20% of U.S. pay TV. And since they're not beholden to traditional broadcast retransmission rules, that's bad news for station groups
Technology
As CTV Competition Heats Up, Apps Need To Focus on Stickiness (B+C Guest Blog)
Attracting and retaining attention is key in an ever more crowded environment
Samsung TV Plus Touts 60% Global Viewership Increase in 1 Year
Samsung trumpets content and engagement benchmarks as it rolls out the latest product update for its FAST app
Sharp Debuts the First Roku-Powered OLED TVs
In nearly 10 years on the market, the Roku TV program has never featured a set using high-end 'organic light-emitting diode' display technology ... until now
Amazon Set To Move On From Google’s Android As Software Foundation for Fire TV Devices
Amazon has quietly been working on its own Linux-based software OS, codenamed ‘Vega,’ to run smart TVs, streaming sticks, smart displays and other gadgets
