Verizon Media Apollo Global Completes Verizon Media Buy Agreed to purchase assets, including Yahoo, for $5 billion in May Verizon Media Pushes Shark Week With Augmented Reality Campaign Programmatic promotion drives viewers to Discovery Plus Verizon Media Launches Cross-Screen Unified TV Report Data from Vizio and Nielsen used to measure linear and digital audiences Latest Verizon Media Verizon Fios to Sell Addressable Advertising via Ampersand By Jon Lafayette published 5 May 20 Verizon Media DSP to be used to buy CTV and OTT inventory Verizon Media Adds Features to Monetize, Track Streaming By Jon Lafayette published 21 April 20 Pre-bidding for ad sales enabled Broadcasting & Cable 1 2 Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1B+C Hall of Fame Announces Its Class of 2025 2DirecTV Acquires Dish, Unifying Struggling Satellite Business 3Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?4Freeze Frame: B+C Hall of Fame 20245E.W. Scripps Folding Scripps News, Eliminating 200 Jobs; Stock Jumps 15%
Verizon Fios to Sell Addressable Advertising via Ampersand By Jon Lafayette published 5 May 20 Verizon Media DSP to be used to buy CTV and OTT inventory
Verizon Media Adds Features to Monetize, Track Streaming By Jon Lafayette published 21 April 20 Pre-bidding for ad sales enabled