CES 2024
Latest CES 2024

Cox Mobile To Ramp Up Marketing in Second Year (CES 2024)
By Jon Lafayette published
Additional phone brands to be added

GroupM, Amazon Help Clients Make Rain With Amazon Marketing Cloud (CES 2024)
By Jon Lafayette published
Capabilities assessed for ‘maturity,’ customized solutions provided

Telly Says Ads on Its Free TVs Generated High Recall for Kia (CES 2024)
By Jon Lafayette published
New features include a voice assistant powered by ChatGPT

iSpot.tv Unveils New Streaming Metrics for CTV (CES 2024)
By Jon Lafayette published
CEO Sean Muller sees data as the foundation for cross-platform currencies

Roxi, Sinclair Work To Broadcast Music Video Channels Using ATSC 3.0 (CES 2024)
By Jon Lafayette published
Interactivity should spur adoption of NextGen TV

TCL To Introduce Smart TVs with ATSC 3.0 Tuners (CES 2024)
By Daniel Frankel published
Chinese manufacturer’s introduction of several new product lines with NextGen TV tuners comes after rival LG abruptly pulled out of the ATSC 3.0 business in September due to patent concerns

NBCU Launches AI-Based Cross-Platform Planning and Activation Tool (CES 2024)
By Jon Lafayette published
Budget allocations and campaign optimization can be automated

DAZN, Telly Adopt TheTake’s Interactive, Shopping Capabilities (CES 2024)
By Jon Lafayette published
First streaming platform for artificial-intelligence based tech company
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