Upon Further Investigation, 'Who The (Bleep) Did I Marry?' Is Net's Top Series Premiere

By Mike Reynolds
published

The debut of Who the (Bleep) Did I Marry? wed the biggest premiere audience in the history of Investigation Discovery.
The Aug. 25 telecast averaged 649,000 viewers, according to Nielsen same-day data, a total that included 315,000 persons 18 to 49 and 382,000 adults 25 to 54.
Who the (Bleep) Did I Marry? surpassed the Jan. 12 bow of I (Almost) Got Away With It as the most-watched bow in the channel's history. The program also eclipsed the Jan. 11 premiere of Disappeared as the network's top opener among the aforementioned demo groups.
Who the (Bleep) Did I Marry?, examining spouses that keep "shocking secrets" from each other, will air Wednesdays at 10 p.m. through Nov. 3.

Mike Reynolds