Time Warner Cable News NY1 wants to help families get healthy in February.
The news service has launched "Fit Kids February," a month-long initiative featuring extensive health and fitness related coverage and reports. Throughout the network’s “News All Morning,” “News All Day,” and “News All Evening” programming, Fit Kids February will provide parents with information to help teach their children how to lead a healthy lifestyle using the latest fitness apps, healthy recipes, fun activities, and other valuable tips.
The 24-hour news network is also featuring a 4-week "Fit Kids Challenge" to encourage families to make healthy lifestyle choices. Each week, TWC News NY1 will feature a different theme and a corresponding toolkit on www.twcfitkids.com, replete with expert tips. TWC News NY1 viewers can also submit their own 30-second “Fit Kids Video Tips” and secrets to staying healthy. The best “Fit Kids Video Tips” may appear on TWC News NY1 and www.twcnews.com.
Moreover, TWC Local On Demand will present a special “Watch, Get Fit & Win!” Sweepstakes. Viewers have a chance to watch health features and answer related questions to enter the sweepstakes running from Feb. 2 through March 2. One grand prize winner will receive a $1,000 healthy grocery shopping spree. Each first prize winner will receive four fitness trackers for their family. For the complete list of “Watch, Get Fit & Win!” Sweepstakes rules, viewers may visit www.twcfitkids.com.
All Fit Kids February features are accessible at www.twcnews.com in a dedicated TWC News Fit Kids section and on Local on Demand channel 1020 (channel 1 and 1000 in Los Angeles, 411 in Wisconsin and Nebraska, and 103 in Kentucky). Viewers can follow TWC News’ Fit Kids February coverage on Twitter using the hashtag #FitKidsFeb and on Facebook.
Time Warner Cable News comprises 17 news networks operating in Texas (Austin, San Antonio); New York (Rochester, Buffalo, Albany, Hudson Valley, Central New York and the Southern Tier); North Carolina (Raleigh, Charlotte, Greensboro, Wilmington); Antelope Valley, Calif.; and the group’s flagship network NY1 and Spanish language network TWC News NY1 Noticias in New York City.
