Spankin' Free Music Week Sept. 25-29 will make its way onto every MTV platform.
MTV, MTV Overdrive, MTV.com (www.mtv.com), MTV2 and mtvU “will collectively team up to showcase the hottest music and artists for over 75 hours of music programming,” the programmer said in a prepared statement.
MTV will also air Total Request Live simultaneously on the linear network and MTV.com.
And digital-music service URGE will offer exclusive downloads of artists such as Diddy, Chingy, Pink, Vanessa Hudgens, Jet, M. Ward, Silversun Pickups and Tapes 'N Tapes beginning Monday.
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