Nick Characters to Adorn Toy Vehicles
By MCN Staff published
RC2 reached a multiyear licensing agreement with Nickelodeon & Viacom Consumer Products under which characters from Nick series will appear on die-cast toy vehicles and play sets.
The toy manufacturer said characters from series such as Dora the Explorer; Go, Diego, Go; The Backyardigans; Blue's Clues; and SpongeBob SquarePants will appear on products to be marketed under its Johnny Lightning and Take Along by Learning Curve brands.
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