A NICE Upgrade for DirecTV

DirecTV Inc. wants subscribers seeking customer service to have a NICE experience.

The direct-broadcast satellite provider will upgrade to NICE Systems’ Web-based solutions at its call center in Boise, Idaho, the Ra'anana, Israel-based vendor said Tuesday.

DirecTV has been using NICE’s solutions for five years.

“The NICE Web-based solutions have been a useful tool in continuously improving our quality-management and consultant-training programs," DirecTV executive vice president of customer satisfaction Peter Giacalone said in a prepared statement.

“With the NICE solutions upgrade, we will continue growing the skills of our call-center employees and understanding the needs of our customers,” he added.