Rogers Cable Communications became the first Canadian cable operator to offer the NBA League Pass out-of-market pay-per-view package.
Rogers Super Sports Pak subscribers will now have access to more than 600 NBA games, with select contests airing in HD.
Rogers added that it is the only Canadian provider of NBA and Major League Baseball games in HD.
“As basketball is projected to be the fastest-growing sport in Canadian urban centers over the next 10 years, we felt the time was right to bring NBA League Pass to Canadian basketball fans as it complements the current TV offering,” NBA Canada general manager Dan MacKenzie said in a prepared statement.
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