MTV Sets ‘GameORZ Week’
MTV: Music Television’s various on-air and online platforms will be devoted to video games the week of Nov. 20, the network said Monday.
“GameORZ Week” will populate MTV, MTV2, mtvU, mtvU Uber, MTV.com (www.mtv.com) and MTV Overdrive with video-game-themed programming focused on the latest hardware, hottest new games, behind-the-scenes access into gaming development, the stars behind the games, the lifestyle and the competitions.
“Video games are at the forefront of our audience's daily lives, just like music, fashion and movies," MTV president Christina Norman said in a prepared statement. “GameORZ Week will be a multiplatform entertainment experience for gamers that will showcase the touch points where music, stars and video games intersect with youth culture.”
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