Hoffman Exit 4As To Become Chairman Of American Business Leadership Institute

Adonis Hoffman, senior vice president and counsel of the American Association of Advertising Agencies (AAAA) in Washington, is exiting to head up a nonprofit group he helped launch.

Hoffman will now serve as chairman of the American Business Leadership Institute, which he started with former congressman Vic Fazio two years ago to address corporate responsibility and the changing role of business in society.

In a letter to colleagues, he says his vision is to expand it into a leading research and educational organization.

Hoffman remains an adjunct professor at Georgetown teaching advertising and marketing and a director and advisor to a "small group" of companies.

AAAA has not yet named his replacement.

John Eggerton

Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.