Content distribution company Gravitas Ventures will look to scare video-on-demand viewers with a monthly VOD package of independent horror films released prior to or simultaneously with their appearance on video store shelves.
AT&T U-Verse TV, Charter Communications, Dish Network and Verizon FIOS TV will offer the Gravitas Horror On-Demand package beginning in October, according to Gravitas officials.
The package will feature at least seven independent horror movies a month that will be available to operators prior to or simultaneous with each film's DVD street date or theatrical release. Titles available in the package include films from emerging horror directors like Kirk Bowman (Bloodsucking Babes from Burbank), Rusty Nelson (Blood Legend), and Kevin de Lullo (Edgar Allan Poe's Darkness).
"We program films that drive VOD revenues while appealing to the evolving tastes of the incredibly diverse horror community," said Nolan Gallagher, CEO and founder of Gravitas Ventures in a statement. "Partnering with major operators extends the reach of these incredible films and therefore helps raise awareness for the leading and future filmmakers of this genre."
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R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.