Spanish-language broadcaster Telemundo kicks off its NFL regular-season action tonight as part of the league's celebration of Hispanic Heritage Month.
Part of NBC Universal's squad, five Telemundo stations -- in New York, Los Angeles, Chicago, Dallas and Miami -- will televise the Sept. 26 Sunday Night Football matchup between the New York Jets and Miami Dolphins.
NBC Sports' SNF production team will partner with Deportes Telemundo to broadcast the game from Miami in two languages. Deportes Telemundo will provide its own Spanish-speaking telecast team of Jessi Losada, Rene Giraldo and Edgar Lopez.
The NFL's celebration of Hispanic Heritage Month will feature a series of special events surrounding the two primetime games during its third week of the 2010 campaign.The festivities will extend to Monday Night Football as the NFL, ESPN and ESPN Deportes will team to show the game featuring the Green Bay Packers and Chicago Bears at 8:30 p.m. The telecast on ESPN will feature special graphic integrations and features, as well as Hank Williams Jr. singing some lyrics in Spanish during the show's opening video.
The commentator team for ESPN Deportes, the official Spanish-language television home for all MNF games, will feature Spanish-language Emmy-nominated play-by-play voice Álvaro Martín, analyst and former NFL kicker Raúl Allegre, and sideline reporter John Sutcliffe.
During the 2009 regular season, NFL games averaged 1.1 million Hispanic viewers per contest, a 31% jump from the prior season and more than any other U.S. sport, according to NFL officials.
NFL teams will host community events and game-day celebrations throughout Hispanic Heritage Month (September 15- October 15). This week, 15 clubs -- Arizona, Baltimore, Carolina, Chicago, Denver, Houston, Jacksonville, Kansas City, Miami, Minnesota, New England, New Orleans, New York Giants, St. Louis and Tampa Bay -- will participate.
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