Comcast Launches Players Network

Players Network officially launched its video-on-demand service on Comcast Corp. digital-cable systems Thursday.

Comcast ran a successful VOD test of the original gaming-lifestyle network’s fare in 23 markets over the past year.

“Whether you are looking to learn tips from the pros before heading to Vegas or want more in-depth information about the hottest gaming destinations, your favorite poker players and anything gaming-related, fans now have a dedicated channel to turn to,” Players Network president of programming Michael Berk said in a prepared statement.

“And the best part is, they can watch whatever program they want whenever they want to watch it,” he added.