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Cablevision Drops Fit TV

Cablevision Systems Corp. pulled the rug from under Discovery Communications Inc.’s Fit TV, dropping the fitness channel March 31 after its carriage deal expired.

A DCI spokeswoman confirmed the 38 million-subscriber network’s removal from Cablevision systems representing 3 million New York-area subscribers.

DCI inherited its Cablevision carriage agreement for Fit TV from its $225 million purchase of The Health Network from Fox Cable Networks Group in May 2001. DCI -- which also distributes Discovery Health Channel -- renamed the service Fit TV one year later.

“Both sides decided to let the deal run its course and expire,” the spokeswoman said.

Cablevision executives could not be reached for comment at press time.