A&E Network kicked off 2012 with significant growth for back-to-back premieres of its longtime Monday night franchises, Hoarders and Intervention.
The fifth season premiere of Hoarders on Jan. 2 in the 9 p.m. averaged 2.4 million viewers, including 1.3 million adults 25 to 54 and 1.1 million persons 18 to 49, according to Nielsen data. The new episode delivery represented growth of 60% among total viewers, and 52% and 43% against the respective demos, when compared with the series' fourth-season average.
At 10 p.m., the season 12 premiere of the Emmy award-winning Intervention delivered 1.8 million total viewers, 1.2 million persons 18 to 49 and 1.1 million adults 25 to 54, according to Nielsen. It was up by 29% in total viewers, 20% among the18-49s and 18% with the 25-to-54 set, versus its season 11 average.
The smarter way to stay on top of the multichannel video marketplace. Sign up below.
Thank you for signing up to Multichannel News. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.