Mike ChapmanSocial Links NavigationMedia & Entertainment Lead for North America at Accenture Latest articles by Mike Chapman A Zero-Based Mindset: Cost Transformation for Traditional Media & Entertainment Businesses By Mike Chapman last updated 7 July 20 With audiences moving from live linear to digital programming, it's easy to see why cost margins are tight BC Guest Blog MOST READ1Tubi Breaks Into Live Sports With the Addition of DAZN FAST Channels2Local News Close-Up: St. Louis Born and Bred3Weekly Cable Ratings: Fox News Sweeps Primetime, Total Day4DoubleVerify Gets MRC Stamp for CTV Viewability Metrics 5Amazon Prime Video’s ‘Fallout’ Tops TVision Power Score Rankings
A Zero-Based Mindset: Cost Transformation for Traditional Media & Entertainment Businesses By Mike Chapman last updated 7 July 20 With audiences moving from live linear to digital programming, it's easy to see why cost margins are tight