James Fennessy Latest articles by James Fennessy MSNBC Has a Breakout Year with Advertisers By James Fennessy Published 2 March 20 BC Guest Blog Gaps in Ad Intelligence Are Hurting Media Companies By James Fennessy Published 18 November 19 BC Guest Blog New Data from SMI Show The Power of Three By James Fennessy Published 16 January 20 BC Guest Blog How Linear TV’s Bumpy Ride Affects Ad Revenue and Pricing By James Fennessy Published 27 January 20 BC Guest Blog NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES 1 B+C Hall of Fame Honors the Class of 2025 2 B+C Hall of Fame Announces Its Class of 2025 3 DirecTV Acquires Dish, Unifying Struggling Satellite Business 4 Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter? 5 Freeze Frame: B+C Hall of Fame 2024