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Google's new '4K Plus' feature also adds offline download capabilities

Ad tech execs say the share of audience watching the ad-supported service on TVs instead of computers and smart phones very quickly grew from only around 12% amid the pandemic

App for renting and buying movies and TV shows also disappears from Samsung, LG and Vizio smart TVs, as Google streamlines its transactional strategy

Shalini Govil-Pai also clarifies the new software’s market position: ‘Google TV is built onto Android TV,” she says, it’s not necessarily a replacement

Promo comes as Google continues to lock horns with Roku, while TiVo has pledged to move away from Android TV

Would mandate interoperability, require higher bar for acquisitions

Downloads of the YouTube app on Google’s connected TV platform have doubled over the last year

AG Yost says it should be forced to provide nondiscriminatory access to searched content

Says Microsoft, Google, Apple, others must pay fair share of fees

You'll never hear FAANG competitors like Apple or Google tout it, but Roku seems to wear 'cheap' like a badge of honor