Latest Current Issue
Ad Spending Drops ‘Predictable’ as Businesses Deal with Virus
Forecasting advertising spending during an unpredictable worldwide pandemic is easier than it sounds, according to Brian Wieser, global president, business intelligence, at media buyer GroupM.
Live Sports Poised to Tee Off Again
As some top sports leagues set plans to get back on the field of play amid the pandemic, others are still exploring options for stepping up to the plate.
Peacock on the Deal Clock
NBCU streamer must reach terms with major platforms ahead of national launch
Chris Wallace’s Deep Dive
Chris Wallace, anchor of Fox News Sunday, has a new book out that is nonfiction, but one he hopes reads like a novel.
Pandemic Reshapes News Business
Crisis has strengthened the bond between anchors and viewers. Will it last?
Sellers Lay Out Flexible Approaches to Upfronts
The upfront picture has gotten a bit clearer as programmers lay out plans to present their programming and ad products for media buyers and clients.
Socialive Makes Capturing Homemade Video Child’s Play
Nickelodeon uses software for ‘Kids’ Choice’ stars
Pandemic Audience Spike Pays Off for Steady Syndies
If you thought live, linear TV was dead, the pandemic is here to prove you wrong.
