Cannes Lions

Latest about Cannes Lions

Mark McKee of FreeWheel

Cannes 2023: It’s a Wrap, Now the Work Begins

By Mark McKee published

Annual conference highlighted the urgency of connecting with consumers across screens and platforms

Currency
Netflix Co-CEO Ted Sarandos

Netflix’s Sarandos Shoots Down Roku Takeover Rumors: ‘We Don't Need It’

By Daniel Frankel last updated

Netflix co-CEO does confirm that it’s talking to Roku, Google and Comcast about potential partnerships

Business
Netflix exec Bela Bajaria

Netflix Goes on 'Charm Offensive,' Wants Everyone to Know It Still Has $17 Billion to Spend on Movies and TV Shows

By Daniel Frankel published

Ted Sarandos, Scott Stuber and Bela Bajaria signal to show-runners and filmmakers that cutting content spending is not part of their recovery strategy

Business
NBCU Fandom

NBCU Taking Fandom Message to Cannes Lions Festival

By Jon Lafayette published

Engaged viewers more prepared to respond to advertising

Currency