Sports streaming service DAZN will reside on Comcast’s Xfinity X1 tier as part of a carriage deal between the two companies.
As part of the agreement, DAZN -- which offers live combat sports events -- will be available to Comcast customers on the MVPD's Xfinity X1 and Xfinity Flex offerings, which means the $19.99 per month service will appear as a native channel within the X1 and Flex user interface.
The deal marks the first distribution agreement for the sports streaming service, which launched last September. It also comes as DAZN rolls out several high-profile boxing matches, beginning Oct. 5 with the Gennady Golovkin-Sergiy Derevyanchenko middleweight fight, and including the Nov. 2 Canelo Alvarez-Segey Kovalev light heavyweight championship bout and the Dec. 7 Andy Ruiz-Anthony Joshua heavyweight world championship rematch.
“DAZN for Operators is our new partnership program, in which we collaborate with the world’s leading pay TV operators, ISPs and mobile carriers to make the live sports experience even more accessible and better to watch for fans,” said Ben King, DAZN senior vice president of global distribution and business development in a statement. “We couldn’t think of a better inaugural partner than Comcast."
Added Daniel Spinosa, Vice President, Entertainment Services for Comcast Cable: “We’re thrilled to give our Xfinity X1 and Xfinity Flex customers access to DAZN’s live and on-demand programming starting this fall just in time for some of the most highly anticipated events in sports this year.”
R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.
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