Multiscreen video specialist Clearleap and subscription commerce and billing company Zuora have formed a partnership that, they said, will help content owners drive revenue from OTT streaming services.

The joint platform, announced at IBC, will rely on Clearleap’s  Multiscreen Solution and Zuora’s billing platform and support for payment in over 200 currencies.

“For traditional content owners, going direct-to-consumer requires managing billing cycles, packages and promotions and subscriber support, which is brand-new territory for many of them,” said Braxton Jarratt, CEO and co-founder of Clearleap,  in a statement. “This tool takes a lot of the guesswork out of running a standalone streaming service, making the move to OTT a near-frictionless endeavor.”