https://www.nexttv.com/tag/category/viewpoint Mon, 10 Jun 2024 12:00:00 +0000 en https://www.nexttv.com/blogs/navigating-the-new-ctv-ad-landscape-viewpoint 56VDZpKEboN6FmrVcipBtH Mon, 10 Jun 2024 12:00:00 +0000 https://www.nexttv.com/blogs/stations-need-to-keep-the-mission-in-mind-viewpoint mX8qwzLJaHNGEv7N5QAwEU Mon, 08 Apr 2024 12:00:00 +0000 Tue, 09 Apr 2024 19:01:31 +0000 https://www.nexttv.com/blogs/why-sports-works-better-on-free-tv-viewpoint cb52m2CrBxghuihUyX4QiG Wed, 21 Feb 2024 11:00:00 +0000 https://www.nexttv.com/features/why-ctv-is-playing-catch-up-to-youtube-in-the-ad-game 7s6Zw2p6Kwi7C8ZsYqr7U5 Fri, 22 Dec 2023 11:00:00 +0000 Tue, 19 Mar 2024 19:55:57 +0000 https://www.nexttv.com/blogs/the-future-of-youtube-advertising-blending-minds-and-machines XBNxFZmHifHqJhf58GoH6j Mon, 18 Sep 2023 20:49:35 +0000 Mon, 18 Sep 2023 21:18:00 +0000 https://www.nexttv.com/features/ai-in-media-define-or-be-defined-guest-column 7xmC95CiCAfCUnTJfDsVzd Tue, 05 Sep 2023 10:00:00 +0000 Tue, 05 Sep 2023 21:39:14 +0000 https://www.nexttv.com/features/lessons-from-wonder-women kviioYNjTLiFrz9d3YJsQN Mon, 13 Mar 2023 10:00:00 +0000 Fri, 24 Mar 2023 15:34:37 +0000 https://www.nexttv.com/blogs/chicken-little-alarms-voiced-over-repeal-of-section-230 qaqmCCJZ4jGqgZhhKPSs6Z Fri, 24 Feb 2023 16:44:19 +0000 Fri, 24 Feb 2023 16:46:44 +0000 https://www.nexttv.com/blogs/how-to-succeed-in-fast 2aMjnUCEFKPo4JZFUMXCvW Wed, 22 Feb 2023 20:09:22 +0000 Wed, 22 Feb 2023 20:22:30 +0000 https://www.nexttv.com/news/connected-tv-needs-one-thing-to-become-an-industry-standards qocbj3MDz8K7vx5wWMTm3M Mon, 13 Feb 2023 11:00:00 +0000 Mon, 13 Feb 2023 16:19:50 +0000 https://www.nexttv.com/news/guest-blog-its-time-to-bring-americas-television-laws-into-the-21st-century PR7374h7UbNq7k9dn95kHQ Wed, 05 Oct 2022 14:00:00 +0000 Wed, 05 Oct 2022 14:31:47 +0000 https://www.nexttv.com/news/guest-commentary-the-imperative-to-reinvigorate-local-tv-news-and-civic-engagement rrxYvJcaiFuR3posv3zNvW Thu, 04 Aug 2022 15:17:42 +0000 Thu, 04 Aug 2022 15:20:29 +0000 https://www.nexttv.com/blogs/policy-versus-politics-sohns-years-of-support-for-empowerment-and-inclusion-deserve-confirmation kNx8MbwgZMYP5U68BowESZ Thu, 18 Nov 2021 22:04:05 +0000 Thu, 02 Dec 2021 18:30:33 +0000 https://www.nexttv.com/blogs/gigi-sohns-confirmation-to-the-fcc-will-undermine-minority-media-growth-and-achievement hEg2t3VzzxAe9nBt8GGKSZ Wed, 17 Nov 2021 15:22:09 +0000 Thu, 02 Dec 2021 18:28:23 +0000 https://www.nexttv.com/blogs/modernizing-the-electric-grid-broadband-can-do-this dChinQ8pEKucVV77yn89q9 Fri, 05 Nov 2021 18:54:06 +0000 Fri, 05 Nov 2021 18:56:13 +0000 https://www.nexttv.com/blogs/why-content-providers-need-to-pay-more-attention-to-the-customer-journey kxnCQaqLNaxMR8GtWo8mfJ Thu, 23 Sep 2021 17:53:36 +0000 Thu, 23 Sep 2021 21:18:58 +0000 https://www.nexttv.com/blogs/riding-the-wave-of-change v37uniQMnKjAEZKD3QwT4i Mon, 13 Sep 2021 10:00:00 +0000 Tue, 14 Sep 2021 17:42:23 +0000 https://www.nexttv.com/blogs/streaming-spend-a-complicated-calculation J5xaVLir5eU6hjbs4YB7XE Mon, 13 Sep 2021 10:00:00 +0000 Mon, 27 Sep 2021 20:50:00 +0000 https://www.nexttv.com/blogs/why-jeopardy-and-alex-trebek-love-lucy iLzKcBfDeqBCa6z88nYzT8 Thu, 19 Aug 2021 19:37:40 +0000 https://www.nexttv.com/blogs/how-providers-can-make-the-most-of-broadband-funds Bgys5CSduFqaJc2Pc5bAY6 Mon, 16 Aug 2021 10:00:00 +0000 https://www.nexttv.com/blogs/careful-fund-allocation-will-bridge-digital-divide odp235qW36Mkt3bJWX7hxV Mon, 12 Jul 2021 10:00:00 +0000 https://www.nexttv.com/opinion/squabble-shines-a-light-on-dynamic-ad-insertion 6gBqAoLUENas8JqcpA4Vx5 Mon, 14 Jun 2021 10:00:18 +0000 Tue, 15 Jun 2021 00:37:05 +0000 https://www.nexttv.com/blogs/building-out-broadband-look-before-you-leap mqNfvVyGGozgq8L63tgsdj Fri, 14 May 2021 16:49:07 +0000 Fri, 14 May 2021 16:55:06 +0000 https://www.nexttv.com/blogs/making-the-most-of-unsold-ad-inventory Cw4K6TQgxYczjXKzvVyLP6 Fri, 23 Apr 2021 21:09:45 +0000 https://www.nexttv.com/blogs/the-streaming-wars-and-the-marketing-arms-race uxGttr7RkHrKqwUPbZzJjf Thu, 22 Apr 2021 21:43:58 +0000 Fri, 23 Apr 2021 16:14:53 +0000 https://www.nexttv.com/blogs/say-goodbye-to-traditional-tv-upfronts-of-the-past K3ekCPedzhnkveXon45sMa Wed, 14 Apr 2021 14:39:42 +0000 Tue, 27 Apr 2021 15:02:20 +0000 https://www.nexttv.com/blogs/what-advertisers-can-learn-from-march-madness-2021 Sp2B9sC4CkaqYxo5syZvtV Mon, 12 Apr 2021 19:43:00 +0000 Mon, 12 Apr 2021 23:19:45 +0000 https://www.nexttv.com/blogs/not-so-fast-avods-engaging-advantage Puh4keYee32GYuRpd4Kcod Mon, 12 Apr 2021 10:00:00 +0000 Wed, 14 Apr 2021 16:55:18 +0000 https://www.nexttv.com/features/charter-invests-in-diversity-and-inclusion C4YiwtLEQ2Fyphe5gNnU9X Mon, 22 Mar 2021 10:00:00 +0000 https://www.nexttv.com/opinion/charting-the-course-of-tv-representation tCDKZr479eDj3Fyk4MuagR Mon, 15 Mar 2021 10:00:48 +0000 Mon, 15 Mar 2021 14:05:44 +0000 https://www.nexttv.com/blogs/how-diversity-and-inclusion-will-drive-pandemic-recovery jQotTBYB5hUASWFVLGaZdA Mon, 08 Mar 2021 11:00:00 +0000 https://www.nexttv.com/blogs/making-sure-viewers-pick-your-platform ewuqJn7brh83E7qbdnaNSc Mon, 22 Feb 2021 11:00:00 +0000 https://www.nexttv.com/blogs/maybe-in-the-white-house-again-but-never-in-the-living-room NZGVGxBGYYVZkiYa96RPVc Mon, 15 Feb 2021 19:35:55 +0000 Mon, 15 Feb 2021 23:58:43 +0000 https://www.nexttv.com/blogs/beyond-black-history-month duypsNvQD9txopJTo5essd Mon, 15 Feb 2021 11:00:00 +0000 Tue, 16 Feb 2021 02:40:04 +0000 https://www.nexttv.com/blogs/media-plays-central-role-in-impeachment tNMU24oz8TdSgbZPXJpKDW Mon, 15 Feb 2021 11:00:00 +0000 https://www.nexttv.com/blogs/the-capitol-siege-images-that-linger qpLC9Uj2KcRS2Cis3VTdKA Mon, 25 Jan 2021 11:00:00 +0000 https://www.nexttv.com/features/how-media-companies-prevailed-amid-covid-19 sB3ogBNLeizAVZes3mvDT7 Mon, 18 Jan 2021 11:00:00 +0000 https://www.nexttv.com/blogs/broadband-networks-predictions-for-2021 j92ZiBdDziaHyuckReWKLf Mon, 04 Jan 2021 19:59:25 +0000 Fri, 08 Jan 2021 21:59:31 +0000 https://www.nexttv.com/blogs/preparing-for-the-coming-spike-in-customer-churn a5KBt6Eg6tjPbSvY6ydnJe Mon, 21 Dec 2020 11:00:00 +0000 Tue, 22 Dec 2020 00:18:35 +0000 https://www.nexttv.com/blogs/five-ways-the-landscape-will-shift-in-2021 3t5Vyx5zgM79Gu9qXnpipZ Mon, 21 Dec 2020 11:00:00 +0000 Tue, 22 Dec 2020 00:18:05 +0000 https://www.nexttv.com/blogs/for-networks-knowledge-can-be-power 8LjEFUmZsNidduRbGCu9JW Mon, 14 Dec 2020 11:00:00 +0000 https://www.nexttv.com/blogs/opportunities-for-operators-in-the-new-tv-equilibrium QtGidQneCKH9GE5nTyCV8g Mon, 07 Dec 2020 11:00:00 +0000 https://www.nexttv.com/blogs/connected-tv-ads-and-the-holidays-leveraging-merry-opportunities cCj8rwNnmpwyBsTKKdNqvG Mon, 23 Nov 2020 11:00:00 +0000 https://www.nexttv.com/opinion/have-promos-crossed-the-streaming-rubicon JLw865E7GqK4CoKyWgAeQL Mon, 09 Nov 2020 11:00:19 +0000 Mon, 09 Nov 2020 17:05:05 +0000 https://www.nexttv.com/blogs/bc-editorial-mr-president-have-you-no-sense-of-decency qGyF7rXsbWRsv2ytaZuuuM Mon, 26 Oct 2020 10:00:00 +0000 https://www.nexttv.com/opinion/viewpoint-throw-the-neediest-a-modernized-lifeline 2QhtPdWW5beoTi3h5RLDGR Mon, 12 Oct 2020 10:00:53 +0000 Tue, 27 Oct 2020 19:33:08 +0000 https://www.nexttv.com/opinion/viewpoint-how-to-keep-pace-with-value-conscious-consumers hb96WZuBwb6rz3YdNeBGdc Mon, 12 Oct 2020 10:00:19 +0000 Tue, 13 Oct 2020 13:49:03 +0000 https://www.nexttv.com/opinion/i-got-my-peacock-tv wFxKWmTKfzrjyBbh5ik7HT Mon, 05 Oct 2020 10:00:51 +0000 Tue, 06 Oct 2020 13:41:28 +0000 https://www.nexttv.com/opinion/ott-content-recommendations-are-a-two-way-street 4svQbZ4gmtBt9rHKnRWcCL Mon, 28 Sep 2020 10:00:03 +0000 https://www.nexttv.com/blogs/political-ad-dos-and-donts 4THGXqd5PHBfeNobVTDRJC Mon, 21 Sep 2020 10:00:43 +0000