Qwilt, a startup that specializes in “transparent” caching systems, said it has landed a $25 million “D” round, expanding its total funding to about $65 million.

Tel Aviv/New York-based VC Disrupt-ive led the round with a $16 million investment, with help from Cisco Investments and Eric Schmidt’s Innovation Endeavors. Existing investors Accel Partners, Bessemer Venture Partners, Marker LLC and Redpoint Ventures also contributed to the round.

Qwilt said it will use the fresh funds from this “strategic” round of funding to build scale, speed up its go-to-market strategy, enhance its flagship product, Qwilt Video Fabric, and to expand support to tier 1 operators worldwide.

Rather than serving as a specialized edge cache, such as the one Netflix uses for its Open Connect private CDN program, Qwilt’s is “transparent” (though the company styles its system as “open”) in the sense that it monitors and caches online video from multiple sources to help partners save on network transport costs.

That sort of set up will continue to come in handy as video continues to represent more and more of the composition of the Internet’s traffic. Cisco Systems forecasted in its recent Video Networking Index that video will represent 80% of all IP traffic globally by 2019.

Among MSOs, Mediacom Communications has rolled out Qwilt’s transparent video caching platform to boost the quality of online video delivered via its broadband network.  Qwilt, which said sales grew 400% year-over-year in 2014, also works with mobile carriers, telcos and university networks.

Qwilt is also a member of the recently launched Streaming Video Alliance, a group that is focused on open caching standards and streaming video infrastructure and counts Comcast, Charter, Liberty Global, EPIX among its founding members.

Qwilt, a provider of transparent caching systems, will be revving up pursuit of the wireless video market after hiring Canby Dautel to the post of vice president of strategic mobile sales.

Prior to joining Qwilt, Dautel led North American carrier sales for Acme Packet, a provider of VoIP gear and software that’s now part of Oracle that counts customers such as AT&T and Verizon Wireless.

As an alternative to purpose-built caching systems such as the one Netflix uses for its Open Connect platform, Qwilt’s approach is transparent in the sense that it can track and monitor online video from a broad array of sources, including Netflix and YouTube, enabling the operator to manage the flow of over-the-top video traversing its networks while also cutting down on OTT video transport costs.

Mediacom Communications is among the known customers of Qwilt, and is using vendor’s video caching platform to boost the quality of video it’s delivering to customers via the MSO’s broadband network.

“Consumer appetite for mobile video is soaring. As a result of this growing demand, there is even more urgency among operators to address network challenges posed by the mobile video phenomenon,” said Qwilt CEO Alon Maor, in a statement. “Qwilt has a proven ability to solve the mobile video problem. With his decades of experience in mobile operator sales, we expect Canby’s leadership will help us rapidly expand our base of mobile operator customers.”