Over-the-air antenna specialist Channel Master and TiVo have jointly announced a new partnership in which the former will market the latter’s Edge DVR with its OTA products. 

The nebulously explained collaboration—described by the principals as “exclusive” and “strategic”— will kick off with Channel Master launching the new 500GB TiVo Edge “later this summer.” 

The new iteration of the Edge will have all of the same functions and features as its 2TB predecessor, including voice control, recommendations across both live and streaming content, 4K Ultra High Definition (UHD), Dolby Atmos, and Dolby Vision HDR.

“One of the first things cord cutters discover is that they really need a DVR for the TV antenna in order to have the traditional viewing experience that they had with cable, and TiVo DVRs provide a premium solution for that need,” said Mike Lynch, chief strategy officer at Channel Master, in a statement. “In addition to recording live TV, these TiVo EDGE products integrate major streaming services like Netflix, YouTube and Hulu into one easy to use interface.”

“Channel Master brings over 70 years of over-the-air reception knowledge and expertise to the table,” added Matt Milne, chief revenue officer at TiVo. “We’re excited to partner with Channel Master to provide TiVo customers with the focused support and guidance that is critical for delivering free, live broadcast TV on our Next-Generation platform.”

NEW ORLEANS - TiVo today officially unveiled what had become the worst kept secret in the consumer technology world, its Edge DVR, which it said is now available.

And in more surprising news, the San Jose, Calif. technology company also announced TiVo+, a new video network for exclusively for TiVo customers that delivers live-streamed channels and thousands of VOD titles in what TiVo calls “an app-free environment.”

Related: TiVo Readies Arris-Made ‘Edge’ DVR

Available in both direct-to-consumer over-the-the-air and cable customer models, the CommScope-manufactured Edge is an upgrade over TiVo’s Bolt DVR, which was introduced back in 2015. The Edge is a six-tuner, 4K-capable device that includes Dolby Atmos, and Dolby Vision HDR.

The TiVo Edge for antenna is available now for $349.99 and requires a service plan of $6.99 a month, $69.99 annually or a one-time all-in plan for $249.99. TiVo Edge for cable is available for $399.99 and requires a service plan of $14.99 monthly, $149.99 annually or a one-time all-in plan for $549.99.

As for TiVo+, the vendor said it has partnered with Xumo, Jukin Media and other top video publishers to make channels like TMZ, Outside TV+, PowerNation, FailArmy Unsolved Mysteries, Hells Kitchen, Kitchen Nightmares, Food52 and Ameba available at launch.

The platform, TiVo said, is “coming soon.”