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                            <title><![CDATA[ Latest from Next TV in Programmatic-ad-technology ]]></title>
                <link>https://www.nexttv.com/tag/programmatic-ad-technology</link>
        <description><![CDATA[ All the latest programmatic-ad-technology content from the Next TV team ]]></description>
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                                                            <title><![CDATA[ FreeWheel Enhances Yield Capabilities for Networks ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/freewheel-enhances-yield-capabilities-for-networks</link>
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                            <![CDATA[ A+E sees programmatic CPM price increase while delivering direct-sold impressions ]]>
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                                                                        <pubDate>Wed, 12 Oct 2022 16:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Currency]]></category>
                                                    <category><![CDATA[Advertising]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/G5gq8ERbB9LYBBfDCiBPfn-1280-80.jpg">
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                                                                                                                                                                                                                                    <media:description><![CDATA[FreeWheel]]></media:description>                                                            <media:text><![CDATA[FreeWheel]]></media:text>
                                <media:title type="plain"><![CDATA[FreeWheel]]></media:title>
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                                                            <title><![CDATA[ A+E Networks Using AOL for Programmatic Efforts ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/ae-networks-using-aol-programmatic-efforts-395694</link>
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                            <![CDATA[ A+E Networks Using AOL for Programmatic Efforts ]]>
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                                                                                                                            <pubDate>Thu, 03 Dec 2015 18:45:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Content]]></category>
                                                    <category><![CDATA[Marketing]]></category>
                                                    <category><![CDATA[Technology]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                </item>
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                                                            <title><![CDATA[ Programmatic Ad Platforms Proliferate ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/programmatic-ad-platforms-proliferate-393321</link>
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                            <![CDATA[ Programmatic Ad Platforms Proliferate ]]>
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                                                                                                                            <pubDate>Mon, 31 Aug 2015 12:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Marketing]]></category>
                                                    <category><![CDATA[Technology]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow (Broadcasting &amp; Cable) ]]></dc:creator>                                                                                                </item>
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