The majority of TiVo’s sub base continues to come from outside the U.S., as the company announced Monday that it has surpassed 4 million international subscriptions for its “traditional” offering.

TiVoended its fiscal Q2 with 6.03 million total subs (941,000 TiVo-owned, and 5.09 million through MSO partners).

The bulk of TiVo’s international based comes way of Virgin Media (now part of Liberty Global), ONO/Vodafone in Spain and Com Hem in Sweden. Other international TiVo partners include QuickFlix (Australia and New Zealand); LiTV (Taiwan); Cogeco (Canada); and Cablevision (Mexico).

Update: TiVo said its latest international sub figure does not include Cogeco, as TiVo classifies all North American partners as part of its domestic subscriber count. 

TiVo is also looking to expand its international opportunities via its recent acquisition of Cubiware, a middleware vendor for cable, satellite and IPTV operators that will enable TiVo to bridge its platform to more low-cost devices. In May, when the deal was announced, Cubiware had its software  deployed on more than 4 million devices, and customers in Latin America, Europe, and the Middle East and Asia that represent about 12 million pay TV subs.

“Our recent acquisition of Cubiware has expanded our ability to service international markets allowing us to offer products to almost every television operator regardless of size or ARPU in a given market,” David Sandford, vice president and general manager, international, at TiVo said in a statement. “We now offer a portfolio of products to large, medium and small sized operators seeking a diverse array of products and features to serve a wide spectrum of subscribers.”

Factoring in 24 million households that use Cubiware and Digitalsmiths technology, TiVo said it now has relationships with operators  with a combined global footprint of nearly 90 million homes. 

As the IBC show hits the home stretch, here’s another roundup of news snippets from Amsterdam.

Check out our earlier IBC news roundups here, here, and here.

-A+E Networks and Cisco Systems said they have integrated and tested Nielsen ID3 tagging  to track viewing patterns for mobile screen services. Cisco noted that its D9036 broadcast encoder has been enhanced to deliver Nielsen  ID3 tagging, having previously released that capability on its Videoscape AnyRes Live software encoders. A+E Networks is introducing ID3 tagging to support viewer measurement on PCs, tablets and smartphones.

-Elemental Technologies said thePlatform, the Comcast-owned online video publishing unit, has upgraded its mpx Accelerate service to support video processing from Elemental. thePlatform’s mpx Accelerate product enables partners to store high-quality mezzanine video files for transcoding to a variety of formats.

-ONO, Spain’s largest cable operator in Spain, is expanding its relationship with TiVo by supporting TiVo’s cloud service APIs for multi-screen, authenticated TV Everywhere viewing options. The additions will also include cloud-focused search and discovery features and remote DVR management. ONO’s the first TiVo MSO partner to announce its use of the APIs to deliver a consistent TiVo experience across screen types. ONO said it has deployed its TiVo option to more than 400,000 active users, more than half of its user base.

-Cubiware is using the show to demo a prototype of the TiVo UI running on Evolution Digital thin-client set-tops outfitted with its CubiTV middleware platform and access to TiVo’s cloud service APIs. Cubiware said the mix is targeted to cable operators as well as satellite and IPTV service providers.

-Piksel, the recently relaunched online video publishing firm, has unveiled Piksel Mosaic, a proof-of-concept “hyper-personalized” video application that supports “context-based’ recommendations across set-tops and mobile devices. Piksel’s historic custoemrs include AT&T, BskyB, Mediaset and Sky Deutschland.

-Chipmaker Entropic Communications pumped out a bevy of announcements at IBC. Among them, Triax, an international distributor of digital TV and data gear, has added an Entropic-powered MoCA Ethernet-to-Coax Adapters to its product set. Hitron Technologies, meanwhile, has achieved MoCA 2.0 certification for the CGNM, a DOCSIS 3.0 wireless gateway that can bond up to 24 downstream channels and utilizes Entropic’ EN2710 baseband MAC/PHY and EN1410 RF transceiver/analog front-end.  Additionally, Portugal-based Novabase Digital TV Technologies has launched a new line of Digital Transport Adapters (DTAs) powered by Entropic’s EN700-series set-top box chipsets.