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                            <title><![CDATA[ Latest from Next TV in Nba-all-star-saturday-night ]]></title>
                <link>https://www.nexttv.com/tag/nba-all-star-saturday-night</link>
        <description><![CDATA[ All the latest nba-all-star-saturday-night content from the Next TV team ]]></description>
                                    <lastBuildDate>Sun, 15 Feb 2015 17:15:00 +0000</lastBuildDate>
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                                                            <title><![CDATA[ TNT Dunks 6.1M Viewers with 'All-Star Saturday Night' ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/tnt-dunks-2nd-highest-all-star-saturday-night-overnights-388016</link>
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                            <![CDATA[ TNT Dunks 6.1M Viewers with 'All-Star Saturday Night' ]]>
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                                                                        <pubDate>Sun, 15 Feb 2015 17:15:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Content]]></category>
                                                                                                                    <dc:creator><![CDATA[ Mike Reynolds ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                <figure class="van-image-figure pull-" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="79Sa2pzHgnRLWFGCwXAo33" name="" alt="" src="https://cdn.mos.cms.futurecdn.net/79Sa2pzHgnRLWFGCwXAo33.jpg" mos="https://cdn.mos.cms.futurecdn.net/79Sa2pzHgnRLWFGCwXAo33.jpg" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pull-"></p></div></div></figure><p>A cold Saturday night in Brooklyn didn't stop Steph Curry and Zack LaVine from heating up the competition inside Barclays Center and for TNT's  <em>NBA All-Star Saturday Nigh</em>t coverage.</p><p>TNT's exclusive presentation that saw Golden State's Curry beat seven of the NBA's top marksmen in the 3-point shooting contest and Minnesota's Zack LaVine reenergize the slam dunk competition earned a 3.4 U.S. rating and 6.1 million viewers, according to Nielsen fast national data. Those deliveries were up 10% and 7%, respectively, from 2014 to stand as the network's fourth-best performance with the event.</p><p> The Valentine's night telecast, which won the night across all of cable and broadcast TV, peaked with a 4.2 rating and 7.8 million viewers in the 10:45 p.m. quarter hour, when LaVine was closing out Orlando's Victor Oladipo to don the dunking diadem.</p><p>The TNT telecast garnered a 7.2 rating in New York, the highest rating ever for the event in the nation's top DMA.  </p><p>Top local markets for TNT’s coverage of the event were Cleveland (7.9), Atlanta (7.7), San Antonio (7.4), New York and Portland (6.1).</p><p>Nationally, <em>NBA All-Star Saturday Night</em> netted increases across all core demographics, including a 29% rise with men 25 to 54 and a 19% gain with people of that age.</p><p>The significant audience figures extended across social media platforms <em>All-Star Saturday Night</em> content published across Turner’s NBA on TNT and NBA TV accounts via Facebook and Twitter reaching a gross audience of 77 million fans and followers and generating 14.5 million video views.  The event was also the No. 1 social primetime program, according to Nielsen Social Guide, and represented 73% of the total Twitter audience for the entire day.</p><p>Additionally, live video streams for the event across digital screens – including Turner’s TVE platforms – were up 89% over last year, according to Turner officials.</p><p>TNT’s exclusive coverage of NBA All-Star 2015 from New York continues on Sunday night with the 64th annual NBA All-Star Game from Madison Square Garden at 8 p.m.</p><p><strong>Turner Sports’ Exclusive Presentation of NBA All-Star Saturday Night</strong></p><p><strong>Generates Significant Audience Totals Across All Platforms</strong></p><p><strong>TNT Telecast Nets 6.1 Million Total Viewers & Wins Night Across All of Television;</strong></p><p><strong>New York Garners Highest-Ever Local Rating for the Event</strong></p><p><strong>All-Star Saturday Night Delivers Gross Reach of 77 Million Fans</strong></p><p><strong>& 14.5 Million Video Views Through Social Media Platforms</strong></p><p><strong>Live Streaming Coverage Across Digital Screens Up 89%</strong></p><p>Turner Sports’ exclusive presentation of the NBA <em>State Farm All-Star Saturday Night</em> delivered significant audience totals across all platforms including an average of 6.1 million total viewers watching the live event telecast on TNT.  The telecast, which averaged a 3.4 U.S. HH rating, propelled the network to win the night across all of television. </p><p>TNT’s coverage of <em>State Farm All-Star Saturday Night</em> is up 10% in U.S. HH rating and 7% among total viewers over last year.  It ranks as the fourth most-viewed telecast in the history of the event.  Last night’s telecast peaked with a 4.2 U.S. HH rating and 7.8 million total viewers from 10:45-11 p.m. ET.</p><p>on the dunking diadem.</p><p>The TNT telecast garnered a 7.2 HH rating in New York to generate the highest rating ever for the event in the market.  On a national scale, it netted increases across all core demographics including a 29% spike in Men 25-54 and a 19% increase in Adults 25-54.</p><p>The significant audience figures extended across social media platforms with <em>State Farm All-Star Saturday Night</em> content published across Turner’s NBA on TNT and NBA TV accounts via Facebook and Twitter reaching a gross audience of 77 million fans and followers and generating 14.5 million video views.  <em>State Farm All-Star Saturday Night</em> was also the No. 1 social primetime program, according to Nielsen Social Guide, and represented 73% of the total Twitter audience for the entire day.</p><p>Additionally, live video streams for the event across digital screens – including Turner’s TVE platforms – were up 89% over last year.</p><p>Top local markets for TNT’s coverage of the event were Cleveland (7.9), Atlanta (7.7), San Antonio (7.4), New York (7.2) and Portland (6.1).</p><p>TNT’s exclusive coverage of NBA All-Star 2015 from New York will continue tonight, Sunday, Feb. 15, with the 64th annual NBA All-Star Game from Madison Square Garden at 8 p.m.</p><p>The network's Saturday night telecast peaked with a 5.3 overnight in the 10:45 p.m. quarter hour, when LaVine was closing out Orlando's Victor Oladipo to d</p>
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