As it AT&T readies the launch of new streaming service HBO Max on Wednesday, a new poll suggests consumers are confused as to what programming will be available on the platform. 

The poll of 2,200 U.S. consumers, conducted by Morning Consult on behalf of The Hollywood Reporter, finds that only 24% of respondents know that HBO mega-hit Game of Thrones will be included in the new subscription streaming service. Only 13% said they knew Warner Bros. TV classic sitcom Friends will be featured. Another venerable comedy housed under AT&T’s WarnerMedia umbrella, Big Bang Theory, registered 12%. And only 8% knew that Sesame Street content will be featured with HBO Max. 

Also read: HBO Max: Everything You Need to Know About the Big OTT Service AT&T Has Its Entire Future Riding On (No Pressure!)

“What they’re doing is trying to stretch the HBO brand to include everything that Warner TV and WarnerMedia has,” said Allen Adamson, a founder and managing partner of brand marketing firm Metaforce, to Morning Consult. “This won’t make the offering clear, because HBO stands for one thing and WarnerMedia stands for less.

“It’s such a confusing streaming environment. It’s a recipe for massive consumer confusion,” he added. 

Notably, 95% of respondents knew that Disney Plus hit The Mandalorian isn’t an HBO Max show, and 91% knew that Netflix’s Stranger Things isn’t on the AT&T platform, either. 

Notably, the HBO brand will be the biggest driver for HBO Max, with 34% of respondents saying HBO movies and TV shows will make them more likely to respond to HBO Max. 

“HBO, because of its strong brand, will end up continuing to be a successful brand and they’ll do okay in streaming,” Adamson said. “But I don’t think it’s because of ‘Friends’ and other old movies. I think it’s gonna be because of the quality of what has always driven HBO.”

Sixteen percent of U.S. consumers are “very likely” or “somewhat likely” to subscribe to HBO Max ahead of the steaming service’s May launch, vs. just 10% for the other two major OTT platforms that are also about to debut, NBCUniversal’s Peacock and Quibi, according to a new poll jointly conducted by The Hollywood Reporter and Morning Consult. 

Conducted March 27-29 via a sample size of 2,200 U.S. adults, the poll found that WarnerMedia’s HBO Max also leads the upcoming OTT services in awareness, with 24% of respondents reporting that they’ve heard “a lot” or “some” about the $15-a-month platform.

Quibi, the Jeffrey Katzenberg-based startup which will launch a mobile-first video platform April 6 with a $5-a-month base price, registered 20% awareness, some of which was undoubtedly fueled by pricey Super Bowl and Oscar TV ads. 

Peacock, which kicks off July 15 without its anticipated Summer Olympics launch platform, clocked in with 17% awareness. 

Meanwhile, 35% of respondents reported that they’re using Netflix during these shelter-at-home days of the global COVID-19 pandemic, vs. 10% for Hulu and Amazon Prime Video, and 4% for Disney Plus. 

And 56% of respondents say they are less likely to drop their pay TV subscription amid the pandemic. 

According to a new poll, fewer than a quarter of respondents say Sen. Al Franken (D-Minn.) should remain in the Senate in the wake of sexual misconduct allegations, now from two different women.

The Morning Consult/Politico poll found that 50% of voters said Franken should resign, including 49% of Democrats, while only 22% said he should not. Another option would be for the Senate to expel him, an unusual move, but one that has been raised were Alabama Senate candidate Roy Moore, the subject of numerous sexual harassment and assault allegations were to win his Senate race.

Only 25% said Franken should not be expelled, while 46 said he should be. Moore's expulsion got the nod from 57% of respondents, while only 18% said he should be allowed to serve.

The senator is familiar to media watchers as both the former SNL cast member, author of books taking aim at Rush Limbaugh and other conservatives. and as one of the strongest critics of media consolidation in the Senate.

More of the respondents (65%) found allegations of sexual impropriety against former President Bill Clinton that about Donald Trump (49%). That was because4 while there was bipartisan support for the Clinton allegations--69% of Republicans and 65% of Democrats, the Trump allegations responses were heavily partisan, with 64% of the Dems saying they were credible versus only 37% of Republicans.

Voters were split over whether public officials

In the sexual allegation credibility category--the poll was taken before the revelations in the past few days regarding Charlie Rose and Rep. John Conyers and Disney's Jon Lasseter, 59% believed the allegations against Harvey Weinstein were credible; 50% said the Kevin Spacey allegations were credible and 47% said the Bill O'Rielly allegations were credible.

The poll was conducted Nov. 16-19 among 2,586 registered voters. It has a margin of error of plus or minus two percentage points.

The poll comes as Franken faced a second allegation of groping.

Lindsay Menz told ABC News that Franken put her hand on her behind while taking a photo together at the state fair. In a statement, Franken said he didn't remember the photo--he takes thousands of them, he said--but said he "felt badly that Ms. Menz came away from our interaction feeling disrespected.”

A Morning Consult/Politico poll finds that the morning news cycle has a majority or respondents feeling nervous about the future in the wake of the reports of various controversies surrounding the Trump administration, a perception held largely by Democrats.

The poll found that a majority of voters (55%, with a plus-or-minus two percentage point margin of error) say they feel nervous about the future. But that number is 83% for Democrats, compared with only 27% of Republicans.

On the angst meter, 62% of Democrats said they "experience anxiety" because of the president's controversies, while only 19% of Republicans say that is the case.

Respondents were split over whether the media were treating Trump fairly, with 43% saying yes and 42% saying no. But in terms of the political breakdown, that was like saying the average of one leg in the fire and the other in a bucket of ice is a pleasant temperature.

Three-quarters (75%) of Democrats said the media were being fair, while three-quarters of Republicans (76%) said they weren't.

Independents were actually split, with 37% saying the media was treating Trump fairly, but 40% saying they were not.