Matt Bond is the Wayne Gretzky of cable programming and distribution deals, says hockey fan Tom Montemagno, executive VP, programming acquisition at Charter Communications.

“I challenge anyone to come up with a name who’s been involved in more transactions,” Montemagno said, noting that Bond has worked with many of cable’s greatest minds — John Malone, Brian and Ralph Roberts, Leo Hindery, Steve Burke and Jeff Shell — becoming a beacon for the industry who has mentored many successful executives.

Read More: Here’s to the 2023 ‘B+C’ Hall of Fame Inductees

Before moving to the content sales side, Bond was head of content acquisition for cable giants Tele-Communications Inc. (TCI) and Comcast, making him one of the industry’s most powerful gatekeepers.

“It was like getting a meeting with the pope back in the day,” DirecTV chief content officer Robert Thun said. 

Tough Negotiator

When NBCUniversal CEO Jeff Shell was with Comcast, his office was down the hall from Bond’s. Distribution executives “would come to kiss the ring in his office and then traipse down to my office and complain about how unreasonable Matt was,” Shell said. “I, of course, would wait for them to leave and then go back into Matt’s office and have a laugh about it.”

Even Oprah Winfrey couldn’t impress Bond when she was launching OWN: The Oprah Winfrey Network, according to a former colleague. Bond recalled not liking the channel’s economics.

“I never liked the term gatekeeper,” Bond said. “It implies we had all this power and authority to decide what goes on TV. Programming was as important to us as we were to them. It was a balanced arrangement and obviously they determined what was on the air at the end of the day.”

When Comcast bought NBCU, Burke asked Bond to head content acquisition. “I didn’t have to think about it,” Bond said. “It was an exciting change in my career, something new to do. And I thought I could also create a lot of value.”

Said Shell, “One key to his success is he’s so thoughtful about the world and how our business has changed.” Now Bond negotiates with streaming platforms in addition to traditional pay TV distributors. “I think Matt was clairvoyant in realizing that the future was more similar to the past than people would like to think.”

People he negotiates with say Bond’s elbows are less sharp now that he’s in sales. “Yeah, that’s probably true,” Bond said.

Originally from Las Vegas, Bond went to the University of Denver and law school at the University of Colorado and settled there. He spends time outdoors — hiking, fishing and surfing. He also paints and rescues boxers, sometimes persuading colleagues to adopt large dogs.

Last year, he was climbing a frozen waterfall when he fell over and stopped breathing, suffering what’s known as the widowmaker heart attack. The guide he was climbing with saved his life by performing CPR for 30 minutes and was fortunate to get a cell signal to call a local hospital. A doctor told Bond’s wife, Lisa, that his heart had stopped for 30 minutes and encouraged her not to revive him because he likely suffered monumental brain damage and wouldn’t be able to feed himself. “To her credit, she said no,” Bond said.

Back To Work 

Bond was in a coma for two weeks. When he came out of it, he felt few effects. “The doctor came in as I’m eating some breakfast, and he said ,‘I can only explain this as proof of the existence of God,’  ” Bond recalled. A year later, he was ice climbing again in the same spot.

“If you said to me, ‘Who’s the person that’s going to come through this?’ It’s Matt Bond,” said Lori Conkling, global head of TV, film and sports partnerships for YouTube. 

“Given what happened to me last year, I’m going to be the happiest person to ever receive this award,” Bond said, referring to joining the B+C Hall of Fame.

“I feel like I started in the Model T era and now I’m finishing in the Tesla era,” he said. “When I look over my life and my career, I’m enormously grateful and enormously lucky. I’ve really been proud to work with everybody. I’ve never had a bad boss. I know, most people can’t say that about their career.” 

Jim Nantz, Rachael Ray, Soledad O’Brien and The Walking Dead will share the spotlight with on-air stars and impactful executives at the Broadcasting+Cable Hall of Fame gala at the Ziegfeld Ballroom in New York City on May 3. 

“We are thrilled to once again honor our industry’s most accomplished pioneers, creators and innovators and leaders,” Bill McGorry, chairman of the Broadcasting+Cable Hall of Fame, said. “These individuals all share a common bond — their collective vision, remarkable achievements and unbreakable will to succeed have changed our business forever and brought it to another level. We look forward to recognizing these worthy individuals on May 3 as we welcome them as the newest inductees into the B+C Hall of Fame — our industry’s highest honor.”

The full class is: George G. Beasley (1932-2021), founder, Beasley Media Group, and Caroline Beasley, CEO, Beasley Media Group; Matthew Bond, chairman, content distribution, NBCUniversal; Ray Cole, president and chief operating officer, Citadel Communications; Frank Comerford, chief revenue officer & president of sales, NBCUniversal Local; Ray Hopkins, president, U.S. networks distribution, Paramount Global; Wonya Lucas, president and CEO, Hallmark Media; Soledad O’Brien, CEO, Soledad O’Brien Productions; Rachael Ray, host, Rachael Ray; Deborah Roberts, ABC News senior national affairs correspondent and contributing anchor for 20/20; Al Roker, weather and feature anchor, Today, co-host of Today third hour; and James Thompson (1947-2022), past president, Broadcasters Foundation of America. 

Jim Nantz of CBS Sports gets the Lifetime Achievement Award and AMC’s The Walking Dead wins the Iconic Show Award. 

It is the 31st Hall of Fame event. More than 400 honorees have been inducted. 

A portion of the night’s proceeds is donated to The Broadcasters Foundation of America, which provides grants to industry colleagues and their families who are in acute need. The Paley Center for Media is also a beneficiary. 

Honorees will be profiled in the April issue of B+C Multichannel News. For sponsorship, tables and ticket information, contact Jessica Wolin at jessica.wolin@futurenet.com, 212-685-4233 or www.bchalloffame.com. ■

NBCUniversal has appointed three of its top executives to the Hulu board, following the lifting of 2011 Justice Department restrictions at the end of August.

Joining the board of the jointly owned streaming platform include Universal Filmed Entertainment chairman Jeff Shell, advertising and client partnerships chair Linda Yaccarino and content distribution chairman Matt Bond. The news was first reported by The Hollywood Reporter.

NBCUniversal owns 30% of Hulu, along with Disney-ABC (30%), 21st Century Fox (30%) and WarnerMedia (10%). Disney’s proposed $71 billion takeover of Fox’s entertainment assets would make it the controlling owner.

Related: Hulu's Losses More Than Doubled in Q2 to $357M

As a condition tied to Comcast’s 2011 purchase of NBCU, Comcast was required to take a silent ownership position.

But it now re-assumes a voice on the board of directors, that also includes Disney direct-to-consumer and international chairman Kevin Mayer and Fox Networks Group chairman Peter Rice.

And Hulu is at an interesting point of inflection, having reached 20 million subscribers, launched a global original-series hit in The Handmaid’s Tale, and garnered critical acclaim with 27 Emmy nominations over the summer.

Hulu is spending aggressively as it expands its original slate, upgrades its technology and competes in the competitive live-streaming market. And Comcast would certainly like a say in where the money is going.

Comcast revealed in a June regulatory filing that it lost $107 million in Hulu in the second quarter.