HSN has named Jennifer Cotter executive vice president of television and content. 

Cotter transitions to the role from her current position at HSN as senior vice president of television and content, which she has held since 2008. Cotter joined HSN as a vice president in 2005 after a stint with Oxygen Media. 

“With her nine years of experience at HSN, [Jennifer] has built a world-class team and her promotion reflects her strong track record in innovation, storytelling and leadership,” said Bill Brand, chief marketing and business development officer, HSN, Inc., in a statement.

Her new position, in which she will oversee HSN’s live broadcast as well as the network’s digital media platforms, is effective immediately.