Netflix has hired former NBC Universal Television Entertainment chairman Jeff Gaspin as VP of unscripted series. He will be charged with bolstering Netflix’s unscripted roster, which currently includes Queer Eye, Love is Blind, Too Hot to Handle, Perfect Match, Formula 1: Drive to Survive, Selling Sunset and Squid Game: The Challenge.

Gaspin most recently ran Gaspin Media, the production studio behind Netflix’s The Tinder Swindler and Rhythm & Flow.

He will report to a former NBC colleague who now serves as VP of nonfiction series at Netflix, Brandon Riegg.

“Jeff is such a huge talent, with so much experience across unscripted and television in general, and I couldn’t be more excited that he’s joining us,” Riegg said in a statement. “From Rhythm & Flow to Tinder Swindler, he’s already been part of the Netflix family and we’re looking forward to continuing working with him and learning from him in this lively world of unscripted TV.”

“I feel a bit like Al Pacino in Godfather Part III. Just when I thought I was out, they pulled me back in,” said Gaspin. “I’m so thrilled to join Brandon and the unscripted team at Netflix. I was always most successful and happiest when I built or ran unscripted at VH1, Bravo and NBCU. I can’t wait to do the same at Netflix.”

Gaspin served as chairman of NBC Universal Television Entertainment from 2009 through 2011 overseeing broadcast and cable networks, including USA Network, Syfy, Bravo and Oxygen. He stepped down after 19 years with NBCU when it merged with Comcast. Prior to his NBCU years, he served as executive VP of production at VH1 where he created Behind the Music. As president of Bravo, he oversaw such hits as Queer Eye for the Straight Guy and Project Runway.

The streamer’s former unscripted VP, Jenn Levy, departed last month.

Layer3 TV, the Denver-based next-gen cable operator, said it has added industry vet Jeff Gaspin to its content advisory board.

Jeff Gaspin, the former chairman of NBC Universal Television Entertainment, is president of Primary Wave Entertainment, a talent/literary management and TV/film production company, where he oversees a portfolio of unscripted and scripted programming. At NBCU, Gaspin was key in developing and launching programs such as The Apprentice, Biggest Loser and Queer Eye for the Straight Guy, among others, and helped in the creation of Hulu. He later formed Gaspin Media, a production and consulting firm, joined the advisory board of TowerBrook Capital, and co-founded TAPP TV, a subscription-based online television network.

Gaspin, who has also held seats on the NCTA, A+E Networks and the Paley Center for Media, joins Layer3 TV’s content advisory board amid launches in markets that include Los Angeles, Chicago, Washington D.C., Dallas/Ft. Worth, and in Longmont, Colo.

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“Jeff has a deep understanding of how to create, grow and deliver entertainment brands as both a longtime network executive, and entrepreneur,” Lindsay Gardner, chief content officer for Layer3 TV, in a statement. “Jeff’s innovative approach to entertainment, which includes some of the most successful series and networks on television, and entrepreneurial success, will be invaluable as we continue to deliver a one-of-a-kind, personalized entertainment experience.”

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“Layer3 TV’s consumer centric approach has allowed it to break through the traditional cable mold and provide the most comprehensive, high quality experience in the industry,” Gaspin added. “I’m honored to join this experienced team and advise them as they continue to innovate and deliver a wide variety of high quality content.”

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