Dane Snowden, chief operating officer at NCTA-The Internet & Television Association, has been tapped to head up the Internet Association as president and CEO. Jon Berroya had been IA interim president and CEO.

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“Working on behalf of this innovative industry, I look forward to engaging with policymakers, business leaders, and communities to tell its story as we build trust and transparency," said Snowden of the new post. He takes over Feb. 1.

Snowden's Resume also includes VP or external and state affairs at CTIA, as well as a government post as chief of the FCC's Consumer & Governmental Affairs Bureau.

"[Snowden] is a strategic and dynamic leader well suited for the opportunities and challenges that lie ahead for the industry," said IA board chair Holly Windham. 

In a statement, NCTA's Michael Powell said Snowden had been "an exceptional force at NCTA" and had "contributed immeasurably to NCTA’s success."

"While we regret his departure," said Powell, "we are excited for him as he embarks on a new challenge. We wish him the very best.”

Only days after Facebook CEO Mark Zuckerberg assured Capitol Hill that the company was committed to diversity, despite some legislator suggestions to the contrary, the Internet Association (IA) has named a Director of Diversity and Inclusion Policy and Counsel, and he comes from the Hill.

Tapped for the new post is Sean Perryman, who has been a Democratic staffer on the House Oversight and Reform Committee and liaison to the IT/Cybersecurity Subcommittee.

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“Internet Association and our members are committed to improving diversity in the internet industry,” said IA president Michael Beckerman. “Sean will spearhead efforts to improve awareness and understanding of current industry practices and work with IA members to further promote diversity and inclusivity in everything we do.”

IA represents not only Facebook but virtually all of the major edge players.

The Internet Association, which represents major edge providers including Google, Amazon and Facebook, signaled it supports planned legal efforts to overturn the FCC's restoring internet freedom order, which lifts prohibitions on ISPs from blocking, throttling or prioritizing 'net access to content.

The FCC signaled in the order that one benefit of the rule rollback is that the government could look more holistically at potential threats to 'net openness by both edge providers and ISPs, rather than just the ISP portion of the 'net ecosystem.

“The final version of Chairman Pai’s rule, as expected, dismantles popular net neutrality protections for consumers. This rule defies the will of a bipartisan majority of Americans and fails to preserve a free and open internet," said IA President Michael Beckman. "IA intends to act as an intervenor in judicial action against this order..."

That means it is not a party to any of the suits, but will support their aim or reversing the decision, which was to reclassify ISPs as non-common carriers and roll back the regs against blocking, throttling and paid prioritization, as well as the general conduct standard meant to get at non-neutral conduct not explicitly prohibited under those bright line rules. IA will be named as an intervenor in the suit and can file a brief, but may or may not get to participate in the oral argument.

IA members will also "continue our push to restore strong, enforceable net neutrality protections through a legislative solution.”

Both sides of the network neutrality debate agree that it would be good for Congress to clarify how the 'net should be regulated, but the "how" and "what" and "by whom" continues to divide them along party and regulatory ideology lines.

A number of net neutrality groups have vowed to sue the FCC over the decision, continuing the legal fight over net neutrality that has been raging for well over a decade.