Live sports programming continues to deliver huge ratings for TNT and ESPN as both networks dominated last week’s primetime cable ratings chart.

TNT averaged 3.2 million viewers for the week of May 13-19 to top all cable networks for the fourth straight week, according to Nielsen numbers supplied by Fox News. The network was bolstered by its May 19 coverage of the Minnesota Timberwolves-Denver Nuggets Game 7 NBA Western Conference semifinals telecast, which averaged 7.5 million viewers.

NBA and NHL playoffs-fueled ESPN finished second for the week with 2.2 million viewers, followed by Fox News' 1.9 million viewers and MSNBC’s 1.1 million watchers.

HGTV pulled into fifth place with 647,000 viewers, followed by Hallmark Channel (637,000 viewers), INSP (606,000), TBS (525,000), USA Network (522,000) and History (512,000).

Fox News posted its 19th straight win on the total day chart with 1.2 million viewers, followed by MSNBC (831,000), TNT (797,000), ESPN (771,000) and CNN (471,000), according to Nielsen. 

Fox News Channel’s coverage of the South Carolina Primary helped the news network complete a sweep of the primetime and total day charts for the month of February.

Fox News averaged 2.1 million viewers in primetime for the week of February 19-25 for its sixth straight win, topping second place TNT, which averaged 1.6 million viewers for the week, according to Nielsen numbers supplied by Fox News. 

Fox News was paced by its February 24 South Carolina Primary coverage, along with its February 20 Town Hall event featuring Laura Ingraham and former President Trump, which averaged 3.3 million viewers.  

MSNBC finished third for the week with 1.4 million viewers, followed by ESPN with 861,000 viewers, and HGTV, which pulled in 791,000 viewers. 

TBS was sixth with 735,000 viewers, followed by History (718,000 viewers), CNN (677,000), Hallmark Channel (613,000) and INSP (611,000).

Fox News held on to first place on the total day chart with 1.3 million viewers, followed by MSNBC (949,000 viewers), CNN (549,000), ESPN (460,000) and TNT (434,000), said Nielsen. 

Jennifer Hudson is partnering with HGTV for a week of home renovation and lifestyle programming starting February 19. 

The programming event is a nifty bit of co-promotion: daytime talker Jennifer Hudson is produced and distributed by Warner Bros. Television Group while lifestyle cable network HGTV is owned by Warner Bros. Discovery.

Slated to appear during the week are such HGTV stars as Home Town’s Erin and Ben Napier; Page Turner from Rock the Block; Brian and Mika Kleinschmidt from 100 Day Dream Home; and Egypt Sherrod and Mike Jackson from Married to Real Estate. In addition, Cole and Chelsea DeBoer from Down Home Fab; Dave and Jenny Marrs from Fixer To Fabulous and Fixer to Fabulous: Italiano; Property Brothers Drew and Jonathan Scott from Celebrity IOU and Lil Jon from Lil Jon Wants To Do What? will  appear. The week also will feature non-HGTV guests will.i.am, country music star Brandy Clark, actress Sanaa Lathan, and country singer Kane Brown. 

Jennifer Hudson has been renewed for a third season on both the Fox Television Stations and the Hearst-owned stations. In the week ended January 26, the show hit its season-best numbers with a 0.6 in households and 918,000 households, according to Warner Bros. The show also is up 14% over the prior year among young adults 18-34, Warner Bros. said.

That week featured guests Common, who confirmed his romantic relationship with Hudson, as well as Paris Hilton and Snoop Dog. 

Jennifer Hudson is produced by JHUD Productions and Warner Bros. Unscripted Television in association with Telepictures and distributed in national syndication by Warner Bros. Domestic Television Distribution. Hudson -- a rare Emmy, Grammy, Oscar and Tony (EGOT) winner -- also executive produces along with Mary Connelly, Andy Lassner, Corey Palent, Graehme Morphy and Walter Williams III. 

Fox News was the most-watched cable network in primetime and total day for the first full week of February as it continues to pile up ratings victories in 2024. 

The cable news network averaged 2 million viewers for the week of February 5-11 for its fourth straight win on the chart, according to Nielsen numbers supplied by Fox News. MSNBC was a distant second with 1.3 million viewers, followed by HGTV’s 749,000 viewers, History’s 731,000 viewers, and ESPN’s 670,000 watchers.

TBS finished sixth with 645,000 viewers, followed by INSP (626,000), TNT (596,000), Hallmark Channel (571,000) and USA Network (569,000). 

On a total day basis, Fox News averaged 1.3 million viewers for the week, blowing away competition from MSNBC (846,000 viewers), CNN (462,000), ESPN (455,000), and HGTV (433,000), reported Nielsen. 

Fox News continued its strong 2023 ratings run, finishing at the top of both the primetime and total day charts for third straight week.

Fox News averaged 2 million viewers in primetime for the week of January 29 to February 4, besting MSNBC’s 1.2 million viewers and ESPN’s 1 million watchers, according to Nielsen numbers provided by Fox News. The cable news network has won the primetime crown in three of the first five weeks of 2024.

HGTV finished fourth with 853,000 viewers followed by History with 765,000. TBS was sixth with 754,000, followed by Hallmark Channel (681,000), Discovery Channel (642,000), USA Network (622,000) and INSP (617,000).

On a total day basis, Fox News averaged 1.3 million viewers, followed by MSNBC (794,000 viewers), ESPN (547,000), HGTV (445,000) and CNN (434,000), said Nielsen. 

Fox News’ Ron DeSantis-Gavin Newsom political debate helped the news network retake the top spot on both the primetime and total day charts.

Fox News averaged 1.9 million viewers during the week of November 27 to December 3, surpassing last week’s chart leader ESPN’s 1.7 million viewers, according to Nielsen numbers supplied by Fox News. The news network's November 30 DeSantis vs. Newsom: The Great Red vs. Blue State Debate special averaged 5.4 million viewers across its live airing and repeat telecast to pace its ratings performance.

Hallmark Channel finished in third place with 1.2 million viewers, followed by MSNBC’s 1.1 million viewers and History’s 714,000 watchers. HGTV was sixth with 765,000 viewers followed by USA Network (671,000 viewers), Hallmark Movies & Mysteries (644,000), TNT (595,000) and Discovery Channel (569,000.)

On a total day basis, Fox News topped all networks for the 10th time in the last 11 weeks with 1.1 million viewers, followed by MSNBC (772,000), ESPN (709,000), Hallmark Channel (702,000) and CNN (448,000), according to Nielsen.  

 Major League Baseball’s League Championship Series proved to be a major hit for TBS and FS1 as both networks finished at the top of last week’s primetime charts.

TBS averaged 2.9 million viewers for the week of October 16 to October 22 to top all cable networks, followed by FS1, which averaged 2.2 million viewers, according to Nielsen numbers provided by Fox News. 

Both networks were bolstered by their respective coverage of baseball's playoffs games. TBS was led by its October 20 coverage of the Philadelphia Phillies-Arizona Diamondbacks National League Championship series, which drew 5.39 million viewers, while FS1’s October 22 Texas Rangers-Houston Astros American League Championship telecast drew 4.76 million viewers.

Also: MLB Hopes Diamondbacks-Phillies Game 7 Will Spark World Series Ratings Rally

Fox News finished third with 2 million viewers, followed by ESPN with 1.8 million viewers and MSNBC with 1.2 million watchers. Hallmark Channel was sixth with 917,000 viewers, followed by HGTV (814,000 viewers), CNN (687,000), INSP (601,000) and TLC (565,000). 

Fox News finished first on the total day chart for the fifth straight week, followed by MSNBC (918,000 viewers), TBS (732,000), ESPN (666,000) and CNN (631,000).

three Fox News extended its hot summer ratings performance into August with a sweep of both the primetime and total day charts. 

Fox News averaged 1.8 million viewers in primetime during the week of July 31 to August 6 to top all cable networks for the sixth straight week, according to Nielsen figures supplied by Fox News. MSNBC finished second with 1.5 million viewers, followed by HGTV’s 768,000 viewers and Hallmark Channel’s 724,000 watchers.

INSP was the fifth most-watched network for the week with 719,000 viewers, followed by CNN (710,000 viewers), History (676,000), USA Network (651,000), TLC (627,000) and Food Network (528,000).

The August 5 arraignment of Donald Trump in Washington D.C. federal court helped three cable news networks top the total day charts last week. Fox News led all networks with 1.1 million viewers, followed by MSNBC with 966,000 viewers and CNN with 547,000 watchers. HGTV (427,000 viewers) and Hallmark Channel (426,000) rounded out the top five most-watched networks on a 24-hour basis, according to Nielsen.  

HGTV has picked up an expanded second season of The Flipping El Moussas, featuring the real estate couple Tarek and Heather Rae El Moussa. There will be 14 60-minute episodes and the season is scheduled to start in early 2024. 

Season two will see the couple face unexpected challenges both professionally and personally, HGTV teases, including welcoming a baby and sorting out the tumultuous Southern California real estate market. “Despite it all, this new family of five will still make time for fun family celebrations, while the couple solidifies their working relationship in an unpredictable economy,” HGTV said. 

Tarek El Moussa is on the HGTV show Flipping 101 with Tarek El Moussa and was one of the hosts on Flip or Flop, with then-wife Christina. Heather Rae El Moussa is a model and influencer. 

“The new season will find Tarek and Heather Rae taking risks in the Southern California housing market and adjusting to life with a newborn,” HGTV head of content Loren Ruch said. “They will have more to juggle than ever before, bringing their millions of loyal fans who have followed their journey from the beginning along for the ride.”

The Flipping El Moussas is produced by DIGA Studios in association with Homemade Productions Inc. 

Fox News Channel’s new primetime programming lineup helped the network remain at the top of both the cable primetime and total day charts last week.

Fox News averaged 1.8 million viewers in primetime during the week of July 17 to July 23 to top all cable networks for the fourth consecutive week, according to Nielsen numbers supplied by Fox News. The network was led by the July 17 launch of its revamped 8 pm to 11 pm lineup, featuring shows  Jesse Watters Primetime, Hannity, and Gutfeld!. Adding in its 7 p.m. series The Ingraham Angle and its 11 p.m. show Fox News @ Night with Trace Gallagher, Fox News averaged 2.1 million viewers for its 7 pm to 11 p.m. lineup, besting competing cable networks CNN and MSNBC in total viewers.

MSNBC finished second in primetime with 1.2 million viewers, followed by Hallmark Channel with 739,000 viewers, INSP with 711,000 viewers, and HGTV with 671,000 watchers.

Rounding out the top 10 most-watched networks in primetime were History (660,000 viewers), TLC (631,000), USA Network (608,000), Discovery Channel (567,000), and TBS (553,000).

On a 24-hour basis, Fox News extended its winning streak to 29 weeks with an average of 1.1 million viewers. MSNBC was a distant second with 779,000 viewers, followed by Hallmark Channel (475,000), USA Network (441,000), and CNN (426,000). 

MSNBC and Fox News last week ended TNT’s seven-week run at the top spot of the cable primetime chart, while also finishing in the top two spots on the total day chart.

MSNBC and Fox News both averaged 1.5 million viewers for the week of June 5 to June 11 to top all cable networks, according to Nielsen figures supplied by Fox News. In fact, according to TV Newser's A.J. Katz, MSNBC edged out Fox News, averaging 1,520,857 primetime viewers to 1,504,429 for Fox News, ending a 120-week win streak for Fox News. ESPN finished third on the chart with 1 million viewers, followed by TNT’s 923,000 viewers and INSP’s 795,000 watchers.

Rounding out the most-watched networks in primetime for the week were HGTV (764,000 viewers), History (704,000), CNN (677,000), Hallmark Channel (654,000) and USA Network (646,000).

On a 24-hour basis, Fox News led all networks for the 23rd consecutive week with 1 million viewers, followed by MSNBC (932,000 viewers), CNN (491,000), ESPN (444,000) and HGTV (406,000), according to Nielsen.  

HGTV will again team with hip-hop artist Lil Jon for a second season of its home renovation series Lil Jon Wants to Do What?, which will debut July 10.

The series, which initially launched in May 2022, follows the rapper along with home designer Anitra Mecadon as they look to take homeowners out of their design comfort zones, according to HGTV. The series drew more than 12.7 million cumulative viewers during its freshman run, according to the network. 

During the eight-episode second season, the duo will take on more projects, including turning a dated colonial-style home into a futuristic dance club, and transforming an unused space into a movie room set to mimic a private jet fuselage, according to the network.

‘We went bigger, bolder and way outside of  the box for these families,” Lil Jon said in a statement. “It’s been an incredible experience and I’m excited that soon we get to share it with everyone.” 

Also: HGTV Debuts ‘Barbie Dreamhouse Challenge’ Days Before ‘Barbie’ Movie Premieres

Barbie Dreamhouse Challenge, a competition series that sees stars from HGTV build a real-life Barbie dreamhouse, debuts on HGTV Sunday, July 16. Supermodel and entrepreneur Ashley Graham hosts.

The movie Barbie, directed by Greta Gerwig, comes out July 21. Margot Robbie plays Barbie and Ryan Gosling portrays Ken. 

Mattel is behind Barbie. 

There are four episodes for Barbie Dreamhouse Challenge. Eight teams of HGTV stars and one Food Network chef transform a house in Southern California into a real-life Barbie Dreamhouse. One Barbie superfan wins a “sleepover staycation,” says HGTV.  

Designer Jonathan Adler will be head judge along with HGTV designer Tiffany Brooks. A celebrity guest judge will join them each week. 

Design elements will include a light-up dance floor, an aquarium that doubles as a desk, a hat carousel and a pet elevator/phone booth. 

“To pull this off, we’ve assembled the biggest group of renovation stars ever on HGTV to create a real-life fully functioning Barbie Dreamhouse,” Graham said. “The pressure is on for the teams to unleash their creativity far beyond their usual design parameters to dream up a place that Barbie would be proud to call home.” 

The premiere is 90 minutes. Egypt Sherrod and Mike Jackson of Married to Real Estate will face off against Jasmine Roth (Help! I Wrecked My House) and Food Network’s Antonia Lofaso (Beachside Brawl). 

Kitty Black Perkins, who’s credited with designing the first Black Barbie, will make a surprise appearance. 

HGTV stars lined up for the rest of the season include Ty Pennington, Alison Victoria, Jonathan Knight and Kristina Crestin in week two, with Nischelle Turner of Entertainment Tonight the guest judge; Keith Bynum, Evan Thomas, and Brian and Mika Kleinschmidt in week three, with Marsai Martin the celeb guest judge. 

The finale will have Christina Hall, James Bender, Michel Smith Boyd and Anthony Elle Williams, then Christian Siriano the celeb guest judge. 

Barbie Dreamhouse Challenge is produced by Mission Control and Mattel Television. 

Fox News remained the most watched network in primetime and total day last week despite competition from the start of the National Basketball Association playoffs. 

Fox News averaged 2.1 million viewers in primetime for the week of April 10-April 16 for its third straight win in the category, according to Nielsen. The NBA's post-season play-in tournament boosted TNT to second place with 1.5 million viewers and ESPN to fourth place with 1.1 million watchers. MSNBC finished third with 1.2 million viewers.

HGTV finished fifth with 963,000 viewers, followed by INSP (728,000 viewers), History (717,000), Hallmark Channel (696,000), USA Network (570,000) and Food Network (564,000).

Fox News dominated the total day charts for the 14th consecutive week, averaging 1.3 million viewers and topping MSNBC (798,000 viewers), ESPN (606,000), TNT (550,000) and CNN (449,000), reported Nielsen. 

Also: Fox News Admits Making False Claims As It Settles Dominion Systems Lawsuit

Fox News Channel withstood a challenge from March Madness-heavy TNT and TBS to remain at the top of the primetime and total-day charts last week, according to Nielsen.

Fox News averaged 1.9 million viewers for the week of March 13-20 to garner its eighth-straight win in primetime, according to Nielsen. TNT finished a close second with 1.8 million viewers, followed by TBS’s 1.7 million viewers and truTV’s 1.1 million watchers. All three networks benefited from early round coverage of the March Madness NCAA men’s college basketball tournament.

MSNBC finished fifth for the week with 1.1 million viewers, followed by HGTV (935,000 viewers), INSP (742,000), FS1 (739,000), History (722,000) and ESPN (710,000).

Fox News topped the total day chart for the 10th straight week with 1.2 million viewers, followed by MSNBC (695,000 viewers), TBS (655,000), TNT (607,000) HGTV (495,000), said Nielsen. ■ 

ESPN barely fought off Fox News for top honors in primetime as the pro and college football season comes to a close.

ESPN averaged 2.7 million viewers in primetime during the week of January 2 to January 8, topping Fox News’ 2 million viewers, according to Nielsen. ESPN was led by the 9.1 million viewers that tuned into its January 2 Buffalo Bills-Cincinnati Bengals Monday Night Football telecast, a game that ended in the first quarter after Bills safety Damar Hamlin suffered a cardiac arrest on the field. 

MSNBC finished third with 1.3 million viewers, followed by Hallmark Channel with 982,000 and CNN at 918,000 watchers. 

HGTV finished sixth with 826,000 viewers, followed by History (763,000 viewers), TBS (727,000), TLC (677,000) and INSP (676,000).

Fox News regained the top spot in total day -- a week after having its 51-week winning streak broken by ESPN -- with an average of 1.4 million viewers. ESPN (1.1 million viewers), MSNBC (950,000), CNN (740,000) and Hallmark Channel (505,000) followed close behind, reported Nielsen. ■

ESPN kicked off 2023 in grand style, topping both the primetime and the total-day charts.

The sports network, led by its New Year’s Eve College Football Playoff semifinals doubleheader coverage, averaged 7.7 million viewers in primetime during the week of December 26 to January 1, according to Nielsen. ESPN’s December 31 Georgia-Ohio State Peach Bowl telecast drew more than 22 million viewers, while its TCU-Michigan Fiesta Bowl telecast averaged more than 21 million viewers, said Nielsen.

Fox News Channel finished second in primetime with 1.3 million viewers, followed by Paramount Network’s 1.1 million viewers, Hallmark Channel’s 1 million viewers and HGTV’s 832,000 watchers.

MSNBC was sixth with 831,000 viewers, followed by TBS and TLC (tied with 737,000 viewers), INSP (696,000) and CNN (688,000).

ESPN averaged 2.9 million viewers on a total day basis to top all networks, ending Fox News’s winning streak at 51 weeks. The news network finished second with 1 million viewers, followed by Hallmark Channel (662,000 viewers), MSNBC (632,000) and CNN (558,000), Nielsen reported. ■

NFL football telecasts helped land both ESPN and the NFL Network among the top three most watched cable networks in primetime last week.

ESPN averaged 2 million viewers in primetime during the week of December 12 to December 18 to top all networks, according to Nielsen. The network was fueled by the 10 million viewers who tuned into its December 12 New England Patriots-Arizona Cardinals Monday Night Football telecast.

NFL Network, which offered three NFL games on December 17 — including a primetime matchup between the Miami Dolphins and the Buffalo Bills that drew more than 11 million viewers — finished third for the week with an average of 1.7 million viewers. 

Fox News, which tied ESPN for first place last week, finished in second place with 1.9 million viewers, with Hallmark Channel pulling into fourth place with 1.1 million viewers and MSNBC finishing fifth with 1 million watchers.

Paramount Network was sixth with 963,000 viewers, followed by TLC (876,000 viewers), History (738,000), HGTV (729,000), and Food Network (672,000).

Fox News topped the total day chart for the 50th consecutive week with an average of 1.3 million viewers, easily beating ESPN (800,000 viewers), NFL Network (752,000), Hallmark Channel (715,000), and MSNBC (700,000), according to Nielsen.■  

Hallmark Channel’s Countdown to Christmas original holiday movies lineup delivered a big primetime ratings performance for the network during the Thanksgiving holiday week.

Hallmark Channel averaged 1.7 million viewers in primetime on the strength of seven holiday film premieres during the week of November 21 to November 27, finishing only behind ESPN’s 3 million viewers, according to Nielsen. The sports network notched its second-straight primetime win behind its Monday Night Football and college football game telecasts.

Also: Hallmark Channel's ‘Three Wise Men and a Baby’ Holiday Movie Delivers Ratings Gift

Fox News finished third for the week with 1.6 million viewers, followed by Paramount Network, which averaged 1.1 million viewers. MSNBC pulled into the fifth spot with 791,000 viewers, followed by HGTV’s 702,000 watchers.

TLC finished seventh with 699,000 viewers, followed by Food Network (695,000 viewers), History (658,000) and INSP (657,000).

Fox News held on to the top spot on the total day chart for the 47th consecutive week with an average of 1.2 million viewers, followed by ESPN (1 million viewers), Hallmark Channel (878,000), World Cup-infused FS1 (589,000) and MSNBC (556,000), according to Nielsen. ■

The midterm elections proved to be a ratings boondoggle for Fox News, which swept both the primetime and total day charts last week.

Fox News averaged 3.2 million viewers for the week of November 7 to November 13, stopping ESPN’s two-week winning streak, according to Nielsen. Fox News drew the most viewers across 13 networks providing election day coverage on November 8, drawing 7.4 million total viewers in primetime, reported Nielsen.

ESPN finished second for the week with 2.2 million views, followed by MSNBC with 1.7 million viewers.

Paramount Network -- bolstered by the more than 8 million viewers who tuned into the November 13 fifth season debut of its original drama series Yellowstone -- finished fourth for the week with 1.4 million viewers, while Hallmark Channel rode its holiday-themed programming to a fifth place tie with CNN with 1.2 million watchers.

Also: 'Yellowstone' Season 5 Has Year's Biggest Scripted Premiere with 12.1 Million L+SD Viewers

HGTV finished seventh with 737,000 viewers, followed by TLC (713,000 viewers), Food Network (681,000) and TBS (661,000).

Fox News extended its total day streak to 45 weeks with an average of 1.9 million viewers, followed by MSNBC (986,000 viewers), ESPN (818,000) CNN (767,000) and Hallmark Channel (670,000), said Nielsen.■  

ESPN rolled to its second-straight weekly primetime ratings win and Fox News Channel continued its dominance of the total-day charts during the first week of November.

ESPN averaged 3.1 million viewers in primetime during the week of October 31 to November 6, according to Nielsen. The sports network was bolstered in part by its November 5 Alabama-LSU college football telecast, which averaged 7.6 million viewers, the network's most-watched regular season game since 2016.

Fox News finished second with 2.4 million viewers, followed by Hallmark Channel with 1.1 million viewers and MSNBC with 1 million viewers. TLC finished fifth with 755,000 viewers, followed by HGTV (719,000), TBS (619,000), INSP (605,000), Food Network (566,000), and USA Network (557,000).

On the total-day front, Fox News averaged 1.6 million viewers for its 44th consecutive win, followed by ESPN (966,000), MSNBC (676,000), Hallmark Channel (665,000) and CNN (431,000), Nielsen said. ■  

Cable networks airing live sports programming scored big ratings returns last week, led by baseball playoffs-infused TBS.

TBS, bolstered by its coverage of Major League Baseball’s American League Championship Series between the Houston Astros and New York Yankees, averaged 2.9 million viewers during the week of October 17 to October 23 to top all cable networks, according to Nielsen. ESPN, which continued to draw big audiences to Monday Night Football, finished second for the week with 2.7 million viewers.

FS1, which aired the National League Championship Series between the Philadelphia Phillies and San Diego Padres, pulled into fourth place in primetime with 1.6 million viewers, and in sixth place on the total day chart with 484,000 viewers.

Fox News finished third in primetime for the week with 2.3 million viewers, while MSNBC rounded out the top five most watched networks with 1.1 million viewers.

TNT was sixth with 1 million viewers, followed by Hallmark Channel (982,000 viewers), HGTV (833,000), TLC (741,000) and INSP (635,000).

Fox News Channel remained atop the total-day charts for the 42nd week, fighting off challengers TBS (892,000 viewers), ESPN (888,000), MSNBC (719,000) and Hallmark Channel (549,000), Nielsen reported. ■  

Live sports programming continued to propel cable network ratings in primetime as ESPN and TBS topped last week's ratings chart.

ESPN — bolstered by its Monday Night Football and weekend college football telecasts — won its second-straight primetime weekly title, averaging 3 million viewers during the week of October 10-16, according to Nielsen. Coverage of Major League Baseball’s postseason American League Division Series helped TBS finish second in primetime with 2.4 million viewers, while the two National League Division Series led FS1 to a fourth-place finish with 1.3 million viewers.

Cable news networks Fox News Channel (2.1 million viewers) and MSNBC (1.3 million) took third and fifth place, respectively.

HGTV finished sixth with 808,000 viewers, followed by Hallmark Channel (780,000 viewers), TLC (673,000), TNT (656,000) and CNN (649,000).

Fox News (1.4 million viewers) held off a strong charge from ESPN (896,000) and TBS (848,000) to top the total day chart for the 41st consecutive week. MSNBC (843,000) and FS1 (562,000) rounded out the top five most-watched networks in the category for the week, according to Nielsen. ■ 

HGTV has ordered season four of renovation competition series Rock the Block. Ty Pennington hosts. The season is scheduled to start in March 2023 and there will be six episodes.

"The stakes will be raised to an all-time high as four teams of HGTV's powerhouse experts prepare to face off in a renovation battle for bragging rights and a street named in their honor," is how HGTV puts it.

Competitors include Bryan and Sarah Baeumler (Renovation Island); Michel Smith Boyd and Anthony Elle (Luxe for Less); Jonathan Knight and Kristina Crestin (Farmhouse Fixer); and Page Turner and Mitch Glew from Fix My Flip. Each team will have six weeks and $250,000 to renovate identical properties in a rustic Colorado landscape and morph them into luxurious homes.

"Fans are clamoring for the new season of Rock the Block, we are so excited for production to begin and the competition to start," said Betsy Ayala, senior VP, programming and development, HGTV. "Everything about this season is bigger and bolder–including the homes and the scenery. Our stars will face some of their biggest design challenges to date and they plan to hold nothing back to win it all."

The houses are being built by Landmark Homes within Heron Lakes, a Hillside Commercial Group community, in Berthoud, Colorado.

Rock the Block is produced by Big Table Media. ■

ESPN and Fox News battled to a weekly cable primetime tie during the last week in September.

ESPN, helped by the more than 7 million viewers who tuned into its Sept. 26 Dallas Cowboys-New York Giants Monday Night Football game, and Fox News – buoyed by its coverage of powerful Hurricane Ian’s landfall early last week in Florida – each averaged 2.1 million viewers during the week of Sept. 26 to Oct. 2, according to Nielsen.

MSNBC pulled into third place with 1.1 million viewers followed by HGTV’s 809,000 viewers, CNN’s 770,000 viewers and TLC’s 748,000 watchers. Hurricane Ian coverage also bolstered The Weather Channel, which finished seventh with 700,000 viewers, followed by Hallmark Channel (698,000), INSP (664,000) and TBS (580,000), said network officials.

Fox News averaged 1.4 million viewers on a 24-hour basis to top all cable networks for the 39th straight week, followed by ESPN (815,000 viewers), MSNBC (779,000) CNN (670,000) and The Weather Channel (662,000), said Nielsen. ■  

Fox News Channel upended football-fueled ESPN to finish first in primetime last week as the fall television season begins to ramp up. 

Fox News averaged 2.1 million viewers in primetime during the week of September 19-25 to top all cable networks and end ESPN’s three-week winning streak, according to Nielsen. The sports network finished second with an average of 2 million viewers, followed by MSNBC with 1.2 million viewers. HGTV was fourth with 821,000 viewers and USA Network finished fifth with 707,000 watchers.

Rounding out the top 10 list of most watched cable networks in primetime were INSP (683,000 viewers), Hallmark Channel (680,000), CNN (674,000), TLC (643,000) and Food Network (622,000).

Fox News continued its dominance of the total-day charts by finishing first for the 38th straight week, followed by MSNBC (844,000 viewers), ESPN (773,000), CNN (603,000) and HGTV (449,000), according to Nielsen. ■

ESPN's college football and U.S. Open tennis tournament coverage helped propel the sports network to its second straight weekly primetime cable ratings win during the first full week of September.

ESPN averaged 2.6 million viewers for the week of September 5 to September 11 to top all cable networks, according to Nielsen. Fox News finished second for the week with 2 million viewers, followed by MSNBC with 1 million viewers and HGTV with 877,000 viewers.

Hallmark Channel was the fifth most-watched network for the week with 800,000 viewers, followed by ESPN2 (773,000 viewers), INSP (753,000), TLC (747,000), CNN (696,000) and USA Network (668,000).

Fox News extended its total day winning streak to 36 weeks, averaging 1.3 million viewers for the period. ESPN (1 million viewers), MSNBC (721,000), CNN (605,000) and HGTV (491,000), finished among the top five most watched cable networks in the period, according to Nielsen. ■ 

Fox News capped an impressive summer run with a sweep of the weekly cable ratings charts for August, according to Nielsen.

Fox News averaged 2.2 million viewers in primetime for the week of August 22 to August 28 to top the chart for the 13th consecutive week, reported Nielsen. MSNBC finished second for the week with 1.3 million viewers, followed by ESPN with 1 million viewers.

HGTV was the most watched entertainment-based network with 944,000, followed by NFL Network, which rode its live NFL pre-season game coverage to a fifth place finish with 769,000 viewers.

TBS finished sixth with 745,000 viewers, followed by Hallmark Channel (743,000 viewers), TLC (734,000), INSP (722,000) and USA Network (685,000). 

The three cable news networks led the total day chart, with Fox News finishing first for the 34th consecutive week with 1.4 million viewers, followed by MSNBC with 820,000 viewers and CNN with 524,000 watchers. HGTV (499,000 viewers) and ESPN (466,000) rounded out the top five most-watched networks on the chart, said Nielsen. ■  

B+C has partnered with always-on TV ad measurement and attribution company iSpot.tv to bring you a weekly chart we call Promo Mojo: exclusive data showing TV’s most-promoted programming ranked by ad impressions. Our data covers the seven-day period through August 28.

MTV's 2022 Video Music Awards is No. 1 for a third week in a row. (The big show aired live on Sunday.)

The chart overall is once again dominated by cable networks, with MTV joined by Hallmark Movies & Mysteries, which gives some love to its original TV movie Unthinkably Good Things in second place (for a second week in a row); HGTV, which promotes Renovation Island and Farmhouse Fixer in third and fourth, respectively; and Food Network, which hypes new Guy Fieri vehicle Guy’s Ultimate Game Night in fifth.

Notably, Unthinkably Good Things scores the week’s highest iSpot Attention Index (112), meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).

1) 2022 MTV Video Music Awards, MTV

Impressions: 442,619,992

Interruption Rate: 2.70%

Attention Index: 111 (11% fewer interruptions than avg.)

Imp. Types: National 95%, Local 3%, VOD/OTT 2%

In-network Value: $1,359,531

Out-of-network Est. Spend: $308,859

2) Unthinkably Good Things, Hallmark Movies & Mysteries

Impressions: 344,878,645

Interruption Rate: 3.13%

Attention Index: 112 (12% fewer interruptions than avg.)

Imp. Types: National 99%, Local 1%, VOD/OTT 0%

In-network Value: $1,475,337

Out-of-network Est. Spend: $147,930

3) Renovation Island, HGTV

Impressions: 253,955,697

Interruption Rate: 1.35%

Attention Index: 106 (6% fewer interruptions than avg.)

Imp. Types: National 99%, Local 0%, VOD/OTT 1%

In-network Value: $887,738

Out-of-network Est. Spend: $78,046

4) Farmhouse Fixer, HGTV

Impressions: 236,389,778

Interruption Rate: 1.77%

Attention Index: 89 (11% more interruptions than avg.)

Imp. Types: National 97%, Local 2%, VOD/OTT 1%

In-network Value: $676,682

Out-of-network Est. Spend: $359,732

5) Guy's Ultimate Game Night, Food Network

Impressions: 199,284,798

Interruption Rate: 2.10%

Attention Index: 94 (6% more interruptions than avg.)

Imp. Types: National 99%, Local 0%, VOD/OTT 1%

In-network Value: $722,438

Out-of-network Est. Spend: $188,413

* Data provided by iSpot.tv, TV Ad Measurement for Disruptive Brands *

For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv.

Impressions: The total impressions within all U.S. households including National Linear (Live & Time-shifted), VOD plus OTT, and Local.

Attention Score: Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV.

Attention Index: Represents the Attention of a specific creative or program placement vs. the average in its respective industry. The average is represented by a score of 100, and the total index range is from 0 through 200. For example, an attention index of 125 means that there are 25% fewer interrupted ad plays compared to the average.

Impression Types: Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.

In-Network Value: Estimated media value of in-network promos.

Out-of-Network Spend: The estimated amount spent on TV airing time for this promo's spots during a given date range.

National: Live: A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.

Local: A promo that was aired during a local ad break slot.

VOD: This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load).

OTT: On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast). ■

The dog days of summer haven’t slowed down the cable news networks’ domination of the weekly primetime and total day ratings charts.

Fox News and MSNBC topped both the primetime and total day charts during the week of August 15 to August 22, marking the sixth consecutive week the two news networks occupied the top positions, according to Nielsen.

In primetime, Fox News finished first with 2.3 million viewers – its 12 consecutive week in the top slot – followed by MSNBC with 1.3 million viewers. ESPN finished third with 887,000 viewers, followed by HGTV’s 872,000 viewers and Hallmark Channel’s 870,000 watchers.

TLC (766,000 viewers), CNN (750,000,) INSP (720,000) NFL Network (709,000) and TBS (673,000) rounded out the top 10 most watched networks in primetime.

On a total day basis, Fox News ran its consecutive winning streak to 33 weeks with an average of 1.4 million viewers. MSNBC (822,000 viewers) and CNN (564,000) finished second and third respectively, followed by HGTV (479,000) and Hallmark Channel (470,000), reported Nielsen. 

B+C has partnered with always-on TV ad measurement and attribution company iSpot.tv to bring you a weekly chart we call Promo Mojo: exclusive data showing TV’s most-promoted programming ranked by ad impressions. Our data covers the seven-day period through August 14.

MTV's 2022 Video Music Awards is No. 1.

Last week's chart-topper, Food Network's Alex vs America, drops to second place, while Food Network’s Big Bad Budget Battle also makes a repeat appearance, landing at fifth place (vs. fourth last time).

Rounding out the top five: HGTV, which builds excitement for the seventh season of Good Bones in third place, and Hallmark Channel, which gives some love to the sixth and final season of Chesapeake Shores in fourth.

Notably, Chesapeake Shores scores the week’s highest iSpot Attention Index (132), meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).

1) 2022 MTV Video Music Awards, MTV

Impressions: 277,430,462

Interruption Rate: 2.32%

Attention Index: 113 (13% fewer interruptions than avg.)

Imp. Types: National 98%, Local 1%, VOD/OTT 1%

In-network Value: $1,353,061

Out-of-network Est. Spend: $0.00

2) Alex vs America, Food Network

Impressions: 179,024,164

Interruption Rate: 2.14%

Attention Index: 104 (4% fewer interruptions than avg.)

Imp. Types: National 98%, Local 0%, VOD/OTT 2%

In-network Value: $664,760

Out-of-network Est. Spend: $124,718

3)  Good Bones, HGTV

Impressions: 153,923,774

Interruption Rate: 1.30%

Attention Index: 109 (9% fewer interruptions than avg.)

Imp. Types: National 98%, Local 0%, VOD/OTT 2%

In-network Value: $364,899

Out-of-network Est. Spend: $178,885

4) Chesapeake Shores, Hallmark Channel

Impressions: 151,973,687

Interruption Rate: 3.27%

Attention Index: 132 (32% fewer interruptions than avg.)

Imp. Types: National 100%, Local 0%, VOD/OTT 0%

In-network Value: $859,235

Out-of-network Est. Spend: $0.00

5) Big Bad Budget Battle, Food Network

Impressions: 151,011,235

Interruption Rate: 1.79%

Attention Index: 97 (3% more interruptions than avg.)

Imp. Types: National 99%, Local 0%, VOD/OTT 1%

In-network Value: $424,202

Out-of-network Est. Spend: $154,228

* Data provided by iSpot.tv, TV Ad Measurement for Disruptive Brands *

For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv.

Impressions: The total impressions within all U.S. households including National Linear (Live & Time-shifted), VOD plus OTT, and Local.

Attention Score: Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV.

Attention Index: Represents the Attention of a specific creative or program placement vs. the average in its respective industry. The average is represented by a score of 100, and the total index range is from 0 through 200. For example, an attention index of 125 means that there are 25% fewer interrupted ad plays compared to the average.

Impression Types: Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.

In-Network Value: Estimated media value of in-network promos.

Out-of-Network Spend: The estimated amount spent on TV airing time for this promo's spots during a given date range.

National: Live: A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.

Local: A promo that was aired during a local ad break slot.

VOD: This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load).

OTT: On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast). ■

The cable news networks, bolstered by coverage of the August 8 FBI raid on former President Trump’s Mar-A-Lago home in Florida, nearly swept the top spots on the weekly primetime and total day charts.

Fox News topped the primetime chart for the week of Aug. 8 to Aug. 14, averaging 2.7 million viewers in notching its 11th straight win, according to Nielsen. MSNBC finished second for the week with 1.5 million, while CNN finished fourth with 893,000 viewers.

HGTV was the most watched entertainment network with 961,000 viewers to finish third, while Hallmark Channel finished fifth with 7770,000 viewers.

Major League Baseball game telecasts and Pre-season NFL football game airings helped propel ESPN (765,000 viewers) and NFL Network (758,000) to sixth and seventh place finishes respectively, followed by TLC (743,000), INSP (684,000) and TBS (653,000).

Fox News led the charge on the total day charts, averaging 1.6 million viewers for its 32nd consecutive win, followed by MSNBC’s 934,000 viewers and CNN’s 662,000 viewers. HGTV (508,000) and Hallmark Channel (452,000) rounded out the top five most watched cable networks for the week, according to Nielsen. ■  

B+C has partnered with always-on TV ad measurement and attribution company iSpot.tv to bring you a weekly chart we call Promo Mojo: exclusive data showing TV’s most-promoted programming ranked by ad impressions. Our data covers the seven-day period through August 7.

Food Network's Alex vs America is No. 1. The network also snags fourth place for Big Bad Budget Battle.

The overall chart is once again dominated by cable networks, with Food Network joined by HGTV, which promotes the second season of Inside Out in second place, and MTV, which hypes the 2022 MTV Video Music Awards in fifth.

The sole traditional broadcaster in the mix: CBS, which gives some love to the 24th season of Big Brother in third.

Notably, Big Brother scores the week’s highest iSpot Attention Index (126), meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).

1) Alex vs America, Food Network

Impressions: 284,150,016

Interruption Rate: 2.21%

Attention Index: 86 (14% more interruptions than avg.)

Imp. Types: National 97%, Local 1%, VOD/OTT 2%

In-network Value: $831,661

Out-of-network Est. Spend: $371,502

2) Inside Out, HGTV

Impressions: 172,811,921

Interruption Rate: 1.62%

Attention Index: 89 (11% more interruptions than avg.)

Imp. Types: National 100%, Local 0%, VOD/OTT 0%

In-network Value: $545,741

Out-of-network Est. Spend: $134,973

3)  Big Brother, CBS

Impressions: 171,832,570

Interruption Rate: 0.67%

Attention Index: 126 (26% fewer interruptions than avg.)

In-network Value: $669,968

Out-of-network Est. Spend: $0

4) Big Bad Budget Battle, Food Network

Impressions: 162,532,030

Interruption Rate: 1.99%

Attention Index: 88 (12% more interruptions than avg.)

Imp. Types: National 99%, Local 0%, VOD/OTT 1%

In-network Value: $618,344

Out-of-network Est. Spend: $136,800

5) 2022 MTV Video Music Awards, MTV

Impressions: 159,737,531

Interruption Rate: 3.07%

Attention Index: 100 (0% fewer interruptions than avg.)

In-network Value: $706,556

Out-of-network Est. Spend: $5,897

* Data provided by iSpot.tv, TV Ad Measurement for Disruptive Brands *

For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv.

Impressions: The total impressions within all U.S. households including National Linear (Live & Time-shifted), VOD plus OTT, and Local.

Attention Score: Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV.

Attention Index: Represents the Attention of a specific creative or program placement vs. the average in its respective industry. The average is represented by a score of 100, and the total index range is from 0 through 200. For example, an attention index of 125 means that there are 25% fewer interrupted ad plays compared to the average.

Impression Types: Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.

In-Network Value: Estimated media value of in-network promos.

Out-of-Network Spend: The estimated amount spent on TV airing time for this promo's spots during a given date range.

National: Live: A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.

Local: A promo that was aired during a local ad break slot.

VOD: This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load).

OTT: On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast). ■

Cable news networks Fox News Channel and MSNBC continued their hot summer ratings pace, leading both the primetime and total-day charts for the first week of August.

Fox News finished first in primetime for the 10th consecutive week, averaging 2 million viewers for the week of August 1-7, followed by MSNBC with 978,000 viewers, according to Nielsen.

On a total-day basis, Fox News extended its win streak to 31 consecutive weeks with an average of 1.4 million viewers, followed by MSNBC with 670,000 watchers.

It’s the fourth week in a row that Fox News and MSNBC have occupied the top two slots in both the primetime and total-day charts, Nielsen said. 

HGTV was the most watched network in both primetime (925,000 viewers) and total day (528,000 viewers.) INSP finished fourth in primetime with 816,000 viewers, followed by TLC’s 804,000 viewers.

TBS (768,000 viewers), Hallmark Channel (763,000), CNN (656,000), Discovery Channel (655,000) and Food Network (654,000) rounded out the top 10 most watched networks in primetime.

On a total-day basis, CNN (51,000 viewers), Hallmark Channel (452,000), INSP (425,000), Food Network (422,000), TV Land (383,000), USA Network (370,000), and TBS (359,000) finished among the top 10 most-watched cable networks, Nielsen reported. ■

Fox News last week concluded a dominant July ratings performance by sweeping both the primetime and total day charts for the month.

Fox News averaged 2.1 million viewers in primetime for the week of July 25 to July 31 to top all cable networks for the ninth consecutive week, according to Nielsen. MSNBC finished second with 1.1 million viewers. 

HGTV was the most watched entertainment network for the week with 965,000 viewers, followed by Hallmark Channel’s 957,000 viewers and TBS’s 836,000 watchers.

Rounding out the top 10 most-watched networks for the week in primetime were Discovery Channel (810,000 viewers), INSP (809,000), TLC (802,000), USA Network (679,000) and ESPN (676,000), said Nielsen.

On a total-day basis, Fox News crushed the cable network field with an average of 1.3 million viewers to notch its 30th consecutive weekly chart win, followed by MSNBC (688,000 viewers), Hallmark Channel (554,000), HGTV (518,000) and CNN (485,000), reported Nielsen. ■

The cable news networks rode to the top of the total day charts last week while Fox News continued its winning streak on the primetime charts.

Fox News finished first on a 24-hour basis during the week of July 11 to July 17 for its 28th consecutive win with an average of 1.36 million viewers, according to Nielsen. MSNBC finished second with 824,000 viewers, followed by CNN with 564,000 watchers.

Hallmark Channel (564,000 viewers) and HGTV (507,000) were the top entertainment networks on the chart, reported Nielsen.

On a primetime basis, Fox News averaged 2.1 million viewers for its seventh consecutive weekly win, followed by MSNBC’s 1.3 million viewers and Hallmark Channel’s 939,000 viewers.

HGTV was fourth with 888,000 viewers, followed by TLC with 834,000 watchers. TBS (753,000 viewers), Discovery Channel (737,000), INSP (726,000), History (722,000) and CNN (660,000) rounded out the top 10 most watched networks in primetime, said Nielsen.

Fox News continued to sizzle this summer from a cable network ratings perspective, fending off competitors on both the primetime and total day charts.

Fox News averaged 1.9 million viewers during the week of July 4 to July 10 to top all cable networks for the sixth straight week, according to Nielsen. Hallmark Channel moved into second place for the week with an average of 1 million viewers, followed by HGTV’s 993,000 viewers and MSNBC’s 982,000 watchers.

TLC finished fifth with 771,000 viewers, followed by ESPN (734,000 viewers), INSP (710,000), History (706,000), CNN (705,000) and FX (639,000), reported Nielsen.

On the total day chart, Fox News won for the 27th consecutive week with 1.3 million viewers, nearly doubling second place MSNBC’s 666,000 viewers and easily outdistancing Hallmark Channel (581,000 viewers), HGTV (539,000) and CNN (538,000), said Nielsen.

Fox News Channel continued its control over the top spot on the cable ratings charts heading into July.

The cable news service averaged 2 million viewers in primetime during the week of June 27-0July 3 to top the chart for the fifth straight week, according to Nielsen. MSNBC finished second with 1.3 million viewers, followed by HGTV with 866,000 viewers. 

INSP finished fourth with 784,000 viewers followed by Discovery Channel’s 746,000 viewers and TLC’s 216,000 watchers. Hallmark Channel (712,000 viewers), History (694,000), TBS (686,000) and CNN (672,000) rounded out the top 10 most watched networks in primetime.

On a 24-hour basis, Fox News averaged 1.3 million viewers to take top honors for the 26th consecutive week, followed by MSNBC (838,000), CNN (565,000), HGTV (507,000) and Hallmark Channel (468,000), Nielsen said. ■

B+C has partnered with always-on TV ad measurement and attribution company iSpot.tv to bring you a weekly chart we call Promo Mojo: exclusive data showing TV’s most-promoted programming ranked by ad impressions. Our data covers the seven-day period through June 26.

Food Network’s new reality series Me or the Menu tops the chart, making it TV’s most promoted show.

Cable networks dominate the list overall, with Food Network joined by TNT, which hypes the final season of crime drama Animal Kingdom in second place, and HGTV, which builds excitement for the new seasons of No Demo Reno and Bargain Block in third and fifth, respectively.

The sole traditional broadcast network in the mix: CBS, in fourth place for The Challenge: USA, which draws its contestants from other CBS reality shows, including Big Brother and Survivor.

Notably, The Challenge: USA scores the week’s highest iSpot Attention Index (111), meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).

1) Me or the Menu, Food Network

Impressions: 210,250,779

Interruption Rate: 1.94%

Attention Index: 81 (19% more interruptions than avg.)

Imp. Types: National 99%, Local 0%, VOD/OTT 1%

In-network Value: $611,402

Out-of-network Est. Spend: $388,675

2) Animal Kingdom, TNT

Impressions: 201,062,808

Interruption Rate: 1.78%

Attention Index: 87 (13% more interruptions than avg.)

Imp. Types: National 97%, Local 1%, VOD/OTT 2%

In-network Value: $544,422

Out-of-network Est. Spend: $622,796

3) No Demo Reno, HGTV

Impressions: 179,455,642

Interruption Rate: 1.40%

Attention Index: 88 (12% more interruptions than avg.)

Imp. Types: National 99%, Local 0%, VOD/OTT 1%

In-network Value: $469,961

Out-of-network Est. Spend: $229,112

4) The Challenge: USA, CBS

Impressions: 171,071,513

Interruption Rate: 1.48%

Attention Index: 111 (11% fewer interruptions than avg.)

In-network Value: $1,065,972

Out-of-network Est. Spend: $0

5) Bargain Block, HGTV

Impressions: 161,851,032

Interruption Rate: 1.45%

Attention Index: 97 (3% more interruptions than avg.)

In-network Value: $548,955

Out-of-network Est. Spend: $107,437

* Data provided by iSpot.tv, TV Ad Measurement for Disruptive Brands *

For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv.

Impressions: The total impressions within all U.S. households including National Linear (Live & Time-shifted), VOD plus OTT, and Local.

Attention Score: Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV.

Attention Index: Represents the Attention of a specific creative or program placement vs. the average in its respective industry. The average is represented by a score of 100, and the total index range is from 0 through 200. For example, an attention index of 125 means that there are 25% fewer interrupted ad plays compared to the average.

Impression Types: Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.

In-Network Value: Estimated media value of in-network promos.

Out-of-Network Spend: The estimated amount spent on TV airing time for this promo's spots during a given date range.

National: Live: A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.

Local: A promo that was aired during a local ad break slot.

VOD: This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load).

OTT: On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast). ■

Fox News closed out June on a ratings roll, sweeping both the primetime and total day charts for the month. 

Fox News averaged 2.2 million viewers in primetime to best all cable networks for the fourth consecutive week, according to Nielsen.  MSNBC finished second for the week with 1.4 million viewers, followed by ESPN with 1.1 million watchers.

HGTV was the most watched entertainment-based network, averaging 936,000 viewers, followed by INSP with 803,000 viewers. Discovery Channel was sixth with 774,000, followed by Hallmark Channel (767,000 viewers), TLC (746,000), History (716,000) and CNN (657,000).

On a total day basis, Fox News finished first for the 25th consecutive week, followed by MSNBC (899,000 viewers), CNN (570,000), HGTV (516,000) and ESPN (492,000), said Nielsen. 

B+C has partnered with always-on TV ad measurement and attribution company iSpot.tv to bring you a weekly chart we call Promo Mojo: exclusive data showing TV’s most-promoted programming ranked by ad impressions. Our data covers the seven-day period through June 19.

The Old Man, FX’s new spy thriller starring Jeff Bridges, is No. 1 for the second week in a row.

Cable networks sweep the list overall, with FX joined by Food Network, which hypes new series Me or the Menu in second place and the 15th season of The Great Food Truck Race in third; E!, which gives some love to new reality series Mathis Family Matters in fourth; and HGTV, which builds excitement for the second season of Bargain Block in fifth place.

Notably, The Great Food Truck Race scores the week’s highest iSpot Attention Index (101), meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).

1) The Old Man, FX

Impressions: 277,161,802

Interruption Rate: 2.07%

Attention Index: 95 (5% more interruptions than avg.)

Imp. Types: National 96%, Local 2%, VOD/OTT 2%

In-network Value: $1,085,527

Out-of-network Est. Spend: $639,147

2) Me or the Menu, Food Network

Impressions: 185,642,988

Interruption Rate: 1.42%

Attention Index: 93 (7% more interruptions than avg.)

Imp. Types: National 99%, Local 0%, VOD/OTT 1%

In-network Value: $629,080

Out-of-network Est. Spend: $204,632

3) The Great Food Truck Race, Food Network

Impressions: 178,383,211

Interruption Rate: 1.80%

Attention Index: 101 (1% fewer interruptions than avg.)

Imp. Types: National 99%, Local 0%, VOD/OTT 1%

In-network Value: $773,727

Out-of-network Est. Spend: $85,754

4) Mathis Family Matters, E!

Impressions: 172,190,541

Interruption Rate: 2.11%

Attention Index: 94 (6% more interruptions than avg.)

Imp. Types: National 97%, Local 2%, VOD/OTT 1%

In-network Value: $603,225

Out-of-network Est. Spend: $511,969

5) Bargain Block, HGTV

Impressions: 164,540,247

Interruption Rate: 1.80%

Attention Index: 78 (22% more interruptions than avg.)

In-network Value: $536,004

Out-of-network Est. Spend: $145,546

* Data provided by iSpot.tv, TV Ad Measurement for Disruptive Brands *

For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv.

Impressions: The total impressions within all U.S. households including National Linear (Live & Time-shifted), VOD plus OTT, and Local.

Attention Score: Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV.

Attention Index: Represents the Attention of a specific creative or program placement vs. the average in its respective industry. The average is represented by a score of 100, and the total index range is from 0 through 200. For example, an attention index of 125 means that there are 25% fewer interrupted ad plays compared to the average.

Impression Types: Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.

In-Network Value: Estimated media value of in-network promos.

Out-of-Network Spend: The estimated amount spent on TV airing time for this promo's spots during a given date range.

National: Live: A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.

Local: A promo that was aired during a local ad break slot.

VOD: This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load).

OTT: On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast).

Fox News picked up its second straight ratings primetime win last week while ESPN continues its hot ratings run with support from its NHL Playoffs coverage.

Fox News averaged 2.2 million viewers in primetime for the week of June 6 to June 12 to top all cable networks, followed by ESPN, which finished with 1.7 million viewers, according to Nielsen. The sports network has now finished either in first or second place in primetime for four consecutive weeks. 

MSNBC was third for the week with 1.4 million viewers, followed by HGTV with 996,000 viewers and INSP with 911,000 watchers.

CNN was sixth with 851,000 viewers, followed by TNT (789,000 viewers), Discovery Channel (788,000), Hallmark Channel (751,000) and TLC (736,000).

Fox News was the most watched cable network on a 24-hour basis for the 23rd consecutive week, besting MSNBC (754,000 viewers), ESPN (567,000), HGTV (531,000) and CNN (499,000), said Nielsen. ■  

Also: Former Fox News Politics Editor Testifies at January 6 Committee Hearing 

B+C has partnered with always-on TV ad measurement and attribution company iSpot.tv to bring you a weekly chart we call Promo Mojo: exclusive data showing TV’s most-promoted programming ranked by ad impressions. Our data covers the seven-day period through June 12.

The Old Man, FX’s new spy thriller starring Jeff Bridges, tops the list, making it TV’s most promoted show.

Cable networks dominate the list overall, with FX joined by HGTV, which builds excitement for the second season of Bargain Block in second place; Food Network, which gives some love to the 15th season of The Great Food Truck Race in third; and TNT, which hypes the final season of crime drama Animal Kingdom in fifth.

CBS, the sole traditional broadcaster to make the cut, takes fourth place for the 2022 Tony Awards, which aired Sunday night.

Notably, the Tonys telecast scores the week’s highest iSpot Attention Index (116), meaning viewers were on average highly likely to watch its promos all the way through (vs. interrupting viewing by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).

1) The Old Man, FX

Impressions: 198,982,204

Interruption Rate: 1.85%

Attention Index: 99 (1% more interruptions than avg.)

Imp. Types: National 96%, Local 2%, VOD/OTT 2%

In-network Value: $1,341,391

Out-of-network Est. Spend: $479,536

2) Bargain Block, HGTV

Impressions: 198,378,572

Interruption Rate: 1.43%

Attention Index: 92 (8% more interruptions than avg.)

Imp. Types: National 98%, Local 0%, VOD/OTT 2%

In-network Value: $614,617

Out-of-network Est. Spend: $311,939

3) The Great Food Truck Race, Food Network

Impressions: 197,987,800

Interruption Rate: 1.46%

Attention Index: 95 (5% more interruptions than avg.)

Imp. Types: National 99%, Local 0%, VOD/OTT 1%

In-network Value: $767,608

Out-of-network Est. Spend: $197,420

4) 2022 Tony Awards, CBS

Impressions: 195,396,346

Interruption Rate: 1.50%

Attention Index: 116 (16% fewer interruptions than avg.)

Imp. Types: National 95%, Local 5%, VOD/OTT 0%

In-network Value: $1,080,032

Out-of-network Est. Spend: $0.00

5) Animal Kingdom, TNT

Impressions: 190,298,910

Interruption Rate: 1.80%

Attention Index: 91 (9% more interruptions than avg.)

Imp. Types: National 98%, Local 1%, VOD/OTT 1%

In-network Value: $649,395

Out-of-network Est. Spend: $637,232

* Data provided by iSpot.tv, TV Ad Measurement for Disruptive Brands *

For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv.

Impressions: The total impressions within all U.S. households including National Linear (Live & Time-shifted), VOD plus OTT, and Local.

Attention Score: Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV.

Attention Index: Represents the Attention of a specific creative or program placement vs. the average in its respective industry. The average is represented by a score of 100, and the total index range is from 0 through 200. For example, an attention index of 125 means that there are 25% fewer interrupted ad plays compared to the average.

Impression Types: Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.

In-Network Value: Estimated media value of in-network promos.

Out-of-Network Spend: The estimated amount spent on TV airing time for this promo's spots during a given date range.

National: Live: A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.

Local: A promo that was aired during a local ad break slot.

VOD: This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load).

OTT: On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast).

Fox News Channel last week emerged as the most-watched cable network in primetime, breaking a four-week drought at the top spot.

The news network averaged 2 million viewers for the week of May 30 to June 5 to top last week’s winner, ESPN, which finished second with 1.5 million viewers, followed by TNT with 1.1 million viewers, according to Nielsen.

HGTV finished fourth with 983,000 viewers followed by History’s 842,000 watchers. Hallmark Channel (830,000 viewers), INSP (828,000), TLC (805,000), MSNBC (800,000) and Discovery Channel (737,000) rounded out the top 10 most watched cable networks in primetime last week.

Fox News blew away the competition in taking the top spot on the total day chart for the 22nd consecutive week. Fox News averaged 1.3 million viewers, more than doubling HGTV (562,000 viewers), MSNBC (556,000), ESPN (548,000) and Hallmark Channel (478,000), said Nielsen. ■

Former Food Network president Courtney White has teamed with media company Wheelhouse to create a new company focused on food, home and lifestyle content.

The Butternut joint venture will create original content for all platforms, said the company. As Butternut president, White will collaborate with Wheelhouse and its various divisions, including Wheelhouse Entertainment, marketing arm Wheelhouse Labs, digital division Wheelhouse DNA, and investment arm Wheelhouse 360. Wheelhouse was founded in 2017 by Brent Montgomery and Jimmy Kimmel.

Prior to Butternut, White served as president of Food Network, as well as general manager of HGTV and Food Network. 

Also: Wonder Women of New York 2022: Courtney White

“The single, common element across all successful lifestyle content is passion – talent must project it, creators must harness it, audiences must feel it,” said White in a statement. “Personal passion for the lifestyle genre has been the essential factor in my own career trajectory and will be a fundamental tenet for Butternut as we work to create signature content born out of our vast enthusiasm for, and as, makers. Partnering with Brent and the Wheelhouse team supercharges our mission; Brent’s signature energy and infectious excitement for bold innovation in media and beyond will empower Butternut to fully realize its ambitions to deliver the genre’s very best to audiences and partners.”

Added Wheelhouse CEO Montgomery: “It’s thrilling to spot industry leaders at the top of their game and partner up to support them further as visionaries and entrepreneurs. There are very few in our business who know the lifestyle arena as well as Courtney, and who are trusted more by talent. We see Butternut not only as our lifestyle stronghold in content, but in other potential businesses, from culinary to consumer products. This is an inspiring collaboration and we’re looking forward to rolling up our sleeves to support Courtney and her creative and business goals.” ■ 

The NBA playoffs continued to bolster the ratings fortunes of ESPN and TNT last week as both networks finished among the top three most-watched networks on the primetime chart.

ESPN led all cable networks in primetime during the week of May 23-29 with an average of 3.5 million viewers, according to Nielsen. It was bolstered by its May 29 Boston Celtics-Miami Heat Game 7 Eastern Conference Finals telecast, which averaged 9.8 million viewers.

TNT, which drew 6.8 million viewers for Game 5 of the Golden State Warriors-Dallas Mavericks Western Conference Finals on May 26, finished third for the week with 2.2 million viewers.

Fox News Channel came in second place for the week with 2.2 million viewers, while MSNBC pulled into fourth with 1 million viewers and HGTV finished fifth with 921,000 viewers. TLC (848,000 viewers), INSP (754,000), Discovery Channel (746,000), CNN (742,000) and History (740,000) rounded out the top 10 most-watched networks in primetime.

Fox News increased its winning streak on the total day charts to 21 weeks with an average of 1.4 million viewers, followed by ESPN (928,000), MSNBC (664,000), TNT (645,000) and CNN (548,000), according to Nielsen. ■ 

The NBA and NHL playoffs continue to pay big dividends to TNT and ESPN as both networks landed at the top of the primetime chart last week.

TNT averaged 2.8 million viewers in primetime for the week of May 16 to May 22 to finish in first for the third straight week, followed by ESPN, which finished second with 2.3 million viewers, according to Nielsen. 

Fox News finished third in primetime with 2.2 million viewers, followed by MSNBC with 910,000 viewers and HGTV with 903,000 watchers. TLC pulled into sixth place with 804,000 viewers, followed by INSP (780,000 viewers), Hallmark Channel (758,000), History (672,000) and Food Network (659,000.)

On a 24-hour basis, Fox News won for the 20th consecutive week with 1.4 million viewers, followed by ESPN (831,000 viewers), TNT (788,000), MSNBC (603,000) and HGTV (526,000), according to network officials.   

The NBA and the NHL playoffs proved to be ratings juggernauts for TNT and ESPN as both networks placed among the top three most-watched services on the primetime and total day charts.

TNT finished in first place in primetime for the week of May 9 to May 15, averaging 3.4 million viewers, topping Fox News (2.2 million viewers) for the second straight week, according to Nielsen. The network was led by both its NBA and NHL playoff game coverage, including this past Sunday’s Dallas Mavericks-Phoenix Suns Game Seven NBA Western Conference semifinal series telecast which drew more than 6 million viewers, according to Nielsen. 

ESPN, which also televised several NBA and NHL playoffs games, averaged 2.1 million viewers to finish third for the week, followed by MSNBC’s 983,000 viewers and HGTV’s 927,000 watchers. 

TBS, which drew 2.3 million viewers for its May 15 New York Rangers-Pittsburgh Penguins Game Seven NHL playoffs telecast, averaged 821,000 viewers to finish in sixth place for the week, followed by INSP (764,000 viewers), Hallmark Channel (743,000), TLC (722,000) and History (721,000).

Fox News retained the total day crown for the 19th consecutive week with 1.4 million viewers, besting TNT (912,000 viewers), ESPN (757,000), MSNBC (621,000) and HGTV (502,000), reported Nielsen. 

B+C has partnered with always-on TV ad measurement and attribution company iSpot.tv to bring you a weekly chart we call Promo Mojo: exclusive data showing TV’s most-promoted programming ranked by ad impressions. Our data covers the seven-day period through May 15.

Food Network dominates the Promo Mojo ranker, grabbing first, second and third place to promote, respectively, Supermarket Stakeout, BBQ Brawl and Worst Cooks in America Celebrity Edition.

NBC, the sole traditional broadcaster in our top five, hypes the 2022 Billboard Music Awards, which aired Sunday night, in fourth place.

Rounding out the ranking is HGTV, which promotes the third season of Celebrity IOU in fifth place.

Notably, the Celebrity IOU promo scores the week’s highest iSpot Attention Index (120), meaning viewers were on average highly likely to watch them all the way through (vs. interrupting them by changing the channel, pulling up the guide, fast-forwarding or turning off the TV).

1) Supermarket Stakeout, Food Network

Impressions: 295,647,162

Interruption Rate: 1.52%

Attention Index: 100 (0% fewer interruptions than avg.)

Imp. Types: National 99%, Local 0%, VOD/OTT 1%

In-network Value: $1,019,359

Out-of-network Est. Spend: $609,452

2) BBQ Brawl, Food Network

Impressions: 205,814,814

Interruption Rate: 1.40%

Attention Index: 110 (10% fewer interruptions than avg.)

Imp. Types: National 99%, Local 0%, VOD/OTT 1%

In-network Value: $995,517

Out-of-network Est. Spend: $0.00

3) Worst Cooks in America, Food Network

Impressions: 198,746,897

Interruption Rate: 1.37%

Attention Index: 116 (16% fewer interruptions than avg.)

Imp. Types: National 99%, Local 0%, VOD/OTT 1%

In-network Value: $904,421

Out-of-network Est. Spend: $0.00

4) 2022 Billboard Music Awards, NBC

Impressions: 175,836,987

Interruption Rate: 1.87%

Attention Index: 100 (0% fewer interruptions than avg.)

Imp. Types: National 99%, Local 1%, VOD/OTT 0%

In-network Value: $1,117,586

Out-of-network Est. Spend: $294,287

5) Celebrity IOU, HGTV

Impressions: 153,778,129

Interruption Rate: 1.30%

Attention Index: 120 (20% fewer interruptions than avg.)

In-network Value: $592,065

Out-of-network Est. Spend: $0.00

* Data provided by iSpot.tv, TV Ad Measurement for Disruptive Brands *

For more information about Promo Mojo — including the chart positions of promos beyond the top five — contact mediapartnerships@ispot.tv.

Impressions: The total impressions within all U.S. households including National Linear (Live & Time-shifted), VOD plus OTT, and Local.

Attention Score: Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV.

Attention Index: Represents the Attention of a specific creative or program placement vs. the average in its respective industry. The average is represented by a score of 100, and the total index range is from 0 through 200. For example, an attention index of 125 means that there are 25% fewer interrupted ad plays compared to the average.

Impression Types: Impression types tracked include National (Live + Time-shifted), Local, VOD & OTT. See below for further details.

In-Network Value: Estimated media value of in-network promos.

Out-of-Network Spend: The estimated amount spent on TV airing time for this promo's spots during a given date range.

National: Live: A national promo which was viewed during live linear television broadcast or same day, via DVR or on-demand.

Local: A promo that was aired during a local ad break slot.

VOD: This includes promos that run in on-demand content past three days (i.e. do not contain the linear promo load).

OTT: On-demand streaming content (i.e. Hulu, Roku, Fire TV Stick, Chromecast).

Fox News’ one-week ratings winning streak in primetime is over as TNT once again rode its NBA playoffs coverage to the top of the chart.

TNT averaged 2.9 million subscribers in primetime during the period of May 2 to May 8 to finish with top honors, topping second place Fox News’ 2.2 million viewers, according to Nielsen. Sports network ESPN, which along with TNT is airing second round NBA playoff games, finished third with 1.3 million viewers.

Also: ABC Wins Watch-Time, Impressions With NFL Draft and NBA Playoffs: TV By the Numbers

HGTV finished fourth with 1 million viewers, followed by MSNBC’s 996,000 viewers and INSP’s 848,000 viewers. History (819,000 viewers), Hallmark Channel (792,000), TLC (781,000) and Discovery Channel (717,000) rounded out the top 10 most watched cable networks in primetime.

Fox News ran its streak of consecutive today total day wins to 18 weeks with an average of 1.4 million viewers, followed by TNT (835,000), MSNBC (631,000), ESPN (728,000) and HGTV (552,000), reported Nielsen. ■