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                            <title><![CDATA[ Latest from Next TV in Google-wifi ]]></title>
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        <description><![CDATA[ All the latest google-wifi content from the Next TV team ]]></description>
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                                                            <title><![CDATA[ Google At Home With WiFi, Smart Hub, 4K Chromecast ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/google-home-wifi-smart-hub-4k-chromecast-408220</link>
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                            <![CDATA[ Google At Home With WiFi, Smart Hub, 4K Chromecast ]]>
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                                                                        <pubDate>Tue, 04 Oct 2016 18:13:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Distribution]]></category>
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                                                                                                                    <dc:creator><![CDATA[ Jeff Baumgartner ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                <figure class="van-image-figure pull-" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="R2XWbYXcVDPboeEbkzmSdk" name="" alt="" src="https://cdn.mos.cms.futurecdn.net/R2XWbYXcVDPboeEbkzmSdk.jpg" mos="https://cdn.mos.cms.futurecdn.net/R2XWbYXcVDPboeEbkzmSdk.jpg" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pull-"></p></div></div></figure><p>In addition to a new smartphone and VR headset, a fresh batch of smart home products and a next-gen Chromecast streaming adapter were also included in the parade of products that Google unveiled  on Tuesday.</p><p><a href="https://www.nexttv.com/news/google-unveils-daydream-view-vr-headset-controller-408219" data-original-url="https://www.multichannel.com/news/google-unveils-daydream-view-vr-headset-controller-408219">RELATED: Google Unveils Daydream View VR Headset, Controller</a></p><p>On the OTT end, Google bowed the latest addition to its Chromecast streaming adapter family with a device that can support 4K/Ultra HD resolution, High Dynamic Range (HDR) and Dolby Vision.</p><p>Mario Queiroz, VP of product management at Google, said the new product, called Chromecast Ultra, will cost $69 and become available in November. The new device can load content 1.8 times faster than its predecessor, and features an Ethernet port (via the power connector).</p><p>Google, Queiroz said, has sold 30 million Chromecast devices so far. Google introduced its second-gen Chromecast lineup last year, and launched the original Chromecast in July 2013.</p><p>Google is also taking aim at whole-home wireless connectivity with Google WiFi, a mesh-based platform that integrates a network assistant/companion app that’s designed to optimize the home network behind the scenes by avoiding congestion by placing users on the “right” WiFi channel.</p><p><a href="https://www.nexttv.com/news/wifi-volcanos-no-longer-cut-it-408114" data-original-url="https://www.multichannel.com/news/wifi-volcanos-no-longer-cut-it-408114">RELATED: WiFi ‘Volcanos’ No Longer Cut It</a></p><p>Google will sell an individual Google WiFi for $129 or a pack of three for $299. Preorders start in November, followed by shipments in December.  </p><p>While retail is the initial focus for Google WiFi, Google is also expected to pursue deals with cable operators and other broadband service providers.</p><p>Putting pressure on Echo and other products that rely on Amazon’s Alexa platform, Google also introduced a smart home hub called Google Home that is integrated with Google Assistant. Examples of partners that are integrating products with Google Home include Google-owned Nest, Samsung’s SmartThings, Philips Hue, and IFTTT, which lets users connect the apps with “if this, then that” statements.  Google Home will also work with Chromecasts and support voice-casting for Netflix.</p><p>Google Home will sell for $129 each, and reach retail stores by November 4.</p>
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