Starz, the Lionsgate-owned premium programmer, said it has integrated its app with Google Home, enabling consumers to use their voice to find and control the playback of Stars programming, including original series such as Counterpart,Power and Outlander.

The technical tie-in enables that when Google Home smart hubs are linked to Chromecast-connected devices.

The Starz app supports the programmer’s authenticated TV Everywhere offering as well as Starz’s direct-to-consumer OTT service, which sells for $8.99 per month following a free trial for new subs.

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The Starz app is supported on iOS and Android mobile devices, Sony Android TV, Apple TV, Roku players and Roku TVs, Amazon Fire TV devices, Xbox One consoles, web browsers, and LG and Samsung smart TVs. 

CNBC is stepping further into the world of A.I. as a launch partner for “Actions” for Google Assistant, a feature for products such as the Google Home hub that competes with platforms such as Amazon Alexa, used in smart home products such as the Echo.

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To fuel the feature, the business net has debuted @CNBC, a “Conversation Action” for Google Assistant that lets viewers get information about the markets and shows that are running on CNBC. Per the FAQ, It's free to all U.S. consumers who have Google Home devices. 

CNBC said the new offering will offer market commentary from the network’s on-air stocks editor, Bob Pisani, and real-time market snapshots from the Dow, S&P 500 and Nasdaq, as well as news updates from CNBC Radio.

Users can also use @CNBC to ask Google Assistant specific questions, such as: “Ok, Google, let me talk to CNBC about the markets,” or “Ok, Google, ask CNBC to tell me when The Profit is on next.”

 “As a launch partner for Actions on Google for the Google Assistant, we are very excited to offer users CNBC’s unparalleled content,” Deep Bagchee, SVP of CNBC product and technology, said in a statement. “With @CNBC, we are able to provide consumers with the information they want – from the latest business news to unique insights into the markets.”

In addition to a new smartphone and VR headset, a fresh batch of smart home products and a next-gen Chromecast streaming adapter were also included in the parade of products that Google unveiled  on Tuesday.

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On the OTT end, Google bowed the latest addition to its Chromecast streaming adapter family with a device that can support 4K/Ultra HD resolution, High Dynamic Range (HDR) and Dolby Vision.

Mario Queiroz, VP of product management at Google, said the new product, called Chromecast Ultra, will cost $69 and become available in November. The new device can load content 1.8 times faster than its predecessor, and features an Ethernet port (via the power connector).

Google, Queiroz said, has sold 30 million Chromecast devices so far. Google introduced its second-gen Chromecast lineup last year, and launched the original Chromecast in July 2013.

Google is also taking aim at whole-home wireless connectivity with Google WiFi, a mesh-based platform that integrates a network assistant/companion app that’s designed to optimize the home network behind the scenes by avoiding congestion by placing users on the “right” WiFi channel.

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Google will sell an individual Google WiFi for $129 or a pack of three for $299. Preorders start in November, followed by shipments in December.  

While retail is the initial focus for Google WiFi, Google is also expected to pursue deals with cable operators and other broadband service providers.

Putting pressure on Echo and other products that rely on Amazon’s Alexa platform, Google also introduced a smart home hub called Google Home that is integrated with Google Assistant. Examples of partners that are integrating products with Google Home include Google-owned Nest, Samsung’s SmartThings, Philips Hue, and IFTTT, which lets users connect the apps with “if this, then that” statements.  Google Home will also work with Chromecasts and support voice-casting for Netflix.

Google Home will sell for $129 each, and reach retail stores by November 4.