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                            <title><![CDATA[ Latest from Next TV in Dish-media-sales ]]></title>
                <link>https://www.nexttv.com/tag/dish-media-sales</link>
        <description><![CDATA[ All the latest dish-media-sales content from the Next TV team ]]></description>
                                    <lastBuildDate>Wed, 07 Jul 2021 12:00:00 +0000</lastBuildDate>
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                                                            <title><![CDATA[ Oracle Helping Dish, Sling Target Addressable TV Ads ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/oracle-helping-dish-sling-target-addressable-tv-ads</link>
                                                                            <description>
                            <![CDATA[ Oracle Advertising said it is collaborating with Dish Media to target addressable advertising campaigns reaching Dish TV and Sling TV subscribers. ]]>
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                                                                        <pubDate>Wed, 07 Jul 2021 12:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Currency]]></category>
                                                    <category><![CDATA[Advertising]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/6QbMxWkCfNQgt4U9WG6quF-1280-80.jpg">
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                                                                                                                                                                                                                                    <media:description><![CDATA[Oracle Dish Addressable Advertisign]]></media:description>                                                            <media:text><![CDATA[Oracle Dish Addressable Advertisign]]></media:text>
                                <media:title type="plain"><![CDATA[Oracle Dish Addressable Advertisign]]></media:title>
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                                                            <title><![CDATA[ Comscore Adds Sling TV Data in Expanded Deal With Dish ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/comscore-adds-sling-tv-data-in-expanded-deal-with-dish</link>
                                                                            <description>
                            <![CDATA[ Comscore said it reached an expanded agreement with Dish Media that expands the data it received from Dish to include its Sling TV virtual multichannel video programming distributor. ]]>
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                                                                        <pubDate>Thu, 22 Apr 2021 12:55:55 +0000</pubDate>                                                                                                                                <updated>Thu, 22 Apr 2021 13:32:12 +0000</updated>
                                                                                                                                            <category><![CDATA[Currency]]></category>
                                                    <category><![CDATA[Advertising]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/oftRGhaxhGsww9aWrXSBvh-1280-80.jpg">
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                                                            <title><![CDATA[ Magnite: Sling TV Saw Programmatic Growth in 2020 ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/magnite-slingtv-saw-programmatic-growth-in-2020</link>
                                                                            <description>
                            <![CDATA[ Addressable campaigns increased via the Magnite platform ]]>
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                                                                        <pubDate>Tue, 13 Apr 2021 12:00:00 +0000</pubDate>                                                                                                                                <updated>Tue, 13 Apr 2021 14:25:06 +0000</updated>
                                                                                                                                            <category><![CDATA[Advertising]]></category>
                                                    <category><![CDATA[Currency]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/njaUWvKSNETVFoofqLnhfK-1280-80.jpg">
                                                            <media:credit><![CDATA[Sling TV]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sling TV Magnite programmatic]]></media:description>                                                            <media:text><![CDATA[Sling TV Magnite programmatic]]></media:text>
                                <media:title type="plain"><![CDATA[Sling TV Magnite programmatic]]></media:title>
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                                                            <title><![CDATA[ ViacomCBS, Dish, Adcuratio Go Addressable in Broadcast Network Inventory ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/viacomcbs-dish-adcuratio-go-addressable-in-net-inventory</link>
                                                                            <description>
                            <![CDATA[ ViacomCBS and Dish Media said they began delivering addressable advertising impressions during live national broadcast network inventory using technology developed with Adcuratio Media. ]]>
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                                                                        <pubDate>Thu, 14 Jan 2021 14:00:04 +0000</pubDate>                                                                                                                                <updated>Thu, 14 Jan 2021 14:51:35 +0000</updated>
                                                                                                                                            <category><![CDATA[Advertising]]></category>
                                                    <category><![CDATA[Currency]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/9s8aZuYEzUWvraawRX8jAf-1280-80.jpg">
                                                            <media:credit><![CDATA[Dish Media]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[ViacomCBS, Dish and Adcuratio are delivering broadcast network addressable ads to  households]]></media:description>                                                            <media:text><![CDATA[Dish Media Addressable]]></media:text>
                                <media:title type="plain"><![CDATA[Dish Media Addressable]]></media:title>
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                                                            <title><![CDATA[ DirecTV Joins Adcuratio Addressable Ad Platform ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/directv-joins-adcuratio-addressable-ad-platform</link>
                                                                            <description>
                            <![CDATA[ Ad tech companies Adcuratio Media and Invidi Technologies said that AT&T DirecTV has joined its addressable advertising platform. ]]>
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                                                                        <pubDate>Wed, 16 Sep 2020 13:06:44 +0000</pubDate>                                                                                                                                <updated>Tue, 15 Feb 2022 19:40:58 +0000</updated>
                                                                                                                                            <category><![CDATA[Advertising]]></category>
                                                    <category><![CDATA[Currency]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/sc5tyz84WNPcHfa5HUSXBX-1280-80.jpg">
                                                            <media:credit><![CDATA[DirecTV]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[DirecTV]]></media:description>                                                            <media:text><![CDATA[DirecTV]]></media:text>
                                <media:title type="plain"><![CDATA[DirecTV]]></media:title>
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                                                            <title><![CDATA[ Volvo Drives Targeted Ad Campaign Across Dish, Sling TV ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/volvo-drives-targeted-ad-campaign-across-dish-sling-tv-415220</link>
                                                                            <description>
                            <![CDATA[ Volvo Drives Targeted Ad Campaign Across Dish, Sling TV ]]>
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                                                                        <pubDate>Wed, 13 Sep 2017 15:01:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Advertising]]></category>
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                                                    <category><![CDATA[Content]]></category>
                                                    <category><![CDATA[Marketing]]></category>
                                                    <category><![CDATA[Distribution]]></category>
                                                    <category><![CDATA[Technology]]></category>
                                                                                                                    <dc:creator><![CDATA[ Jeff Baumgartner ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/Pm8h2vwRvfu5tdoq36AcYJ-1280-80.jpg">
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