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                            <title><![CDATA[ Latest from Next TV in Didi-ohearn ]]></title>
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        <description><![CDATA[ All the latest didi-ohearn content from the Next TV team ]]></description>
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                                                            <title><![CDATA[ Kids Spice Up Chef Shows ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/kids-spice-chef-shows-407486</link>
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                            <![CDATA[ Kids Spice Up Chef Shows ]]>
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                                                                        <pubDate>Mon, 05 Sep 2016 12:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Content]]></category>
                                                                                                <author><![CDATA[ thomas.umstead@futurenet.com (R. Thomas Umstead) ]]></author>                    <dc:creator><![CDATA[ R. Thomas Umstead ]]></dc:creator>                                                                                    <dc:source><![CDATA[ http://cdn.mos.cms.futurecdn.net/BRKRoP9suL4GoVzgWPECa7.jpg ]]></dc:source>
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                                <figure class="van-image-figure pull-" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="zj8BxnbEyXcRDHYCbpFCdP" name="" alt="" src="https://cdn.mos.cms.futurecdn.net/zj8BxnbEyXcRDHYCbpFCdP.jpg" mos="https://cdn.mos.cms.futurecdn.net/zj8BxnbEyXcRDHYCbpFCdP.jpg" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pull-"></p></div></div></figure><p>A batch of reality competition shows involving adolescent chefs are dishing out ratings for FYI, Food Network and other cable programmers.</p><p>From spinoffs of hit culinary shows such as Fox’s <em>MasterChef Junior</em> and Food Network’s <em>Chopped Junior</em>, to newer offerings such as FYI’s <em>Man vs. Child: Chef Showdown</em>, shows featuring young chefs are providing networks with content that appeals across several demographics. This new flavor of cooking show also skews younger than more-traditional fare.</p><p>“There is a cultural phenomenon going on now with kid cooks and having a passion and growing talent for cooking,” Gena McCarthy, executive vice president of programming and development for FYI, said.</p><p>For Food Network, shows like <em>Kids Baking Championship</em> and <em>Chopped Junior</em> don’t just appeal to the network’s core adult 18-49 viewer, but also to younger audiences that don’t typically watch the network, according to Didi O’Hearn, senior vice president of programming for the Food Network and Cooking Channel.</p><p>Nearly 30% of the adult 18-49 audience for <em>Kids Baking Championship</em> during its freshman run in 2015 watched with their kids, making it the top co-viewed show on cable during its Monday 8 p.m. time slot, according to Food.</p><p><em>Chopped Junior</em> finished its freshman campaign earlier this year as Food Network’s third-most-watched show among both adults 24-54 and adults 25-34, illustrating the genre’s appeal across younger and older audiences.</p><p>“Our ultimate goal remains growing our core demo, [but] when we look at the whole family at 8 p.m. with our shows, we benefit from engagement with that core demo, as well as the best type of sampling as far as multigenerational family co-viewing,” O’Hearn said.</p><p>Sophomore series <em>Man vs. Child</em> is FYI’s most watched food-themed show and one of its most-watched shows in primetime. McCarthy said the network often schedules episodes in weekend blocks to reach tweens and teens who may not be watching primetime TV.</p><p>“Part of the appeal for viewers is there’s a ‘holy crap’ factor when you’re watching these 10-year-old kids with such demonstrative talent in the kitchen — that cuts through in a visual media,” she added. “At the same time, it also appeals to foodies because it’s smart, aspirational and there’s tons of takeaways wrapped in the package.</p><p>“It becomes a young brand for FYI and has dual appeal, especially when kids watch with their parents,” McCarthy added.</p><p>Both FYI and Food are looking to serve up new shows featuring kid chefs. FYI recently greenlit a second kids-themed cooking show, <em>Stove Tots</em>, produced by Jeff Collins, producer of Lifetime’s <em>Dance Moms,</em> and set to air in 2017. The series follows young cooks and their families as they prepare for and compete in cookoffs across the U.S. (It also greenlit a new non-kids culinary competition series, <em>Man vs. Master</em>.) McCarthy said FYI is looking at other kids’-themed cooking shows, too.</p><p>Along with the mid-August launch of <em>Food Network Star</em> spinoff series <em>Food Network Star Kids</em>, Food Network is planning two holiday-themed specials this fall: <em>Kids Halloween Baking Championship</em> and <em>Kids Sweets Showdown</em>, according to O’Hearn.</p>
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