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                            <title><![CDATA[ Latest from Next TV in Churn ]]></title>
                <link>https://www.nexttv.com/tag/churn</link>
        <description><![CDATA[ All the latest churn content from the Next TV team ]]></description>
                                    <lastBuildDate>Wed, 29 Nov 2023 17:00:00 +0000</lastBuildDate>
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                                                            <title><![CDATA[ For Streamers, Not All Churn Is Bad, New Research Finds ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/for-streamers-not-all-churn-is-bad-new-research-finds</link>
                                                                            <description>
                            <![CDATA[ Services should compete for certain high-value subscribers, even if they’re likely to drop out eventually, Magid says ]]>
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                                                                        <pubDate>Wed, 29 Nov 2023 17:00:00 +0000</pubDate>                                                                                                                                <updated>Wed, 29 Nov 2023 17:50:34 +0000</updated>
                                                                                                                                            <category><![CDATA[Currency]]></category>
                                                    <category><![CDATA[Streaming]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/ze3rsvSaHSki7tzcqQRs6c-1280-80.jpg">
                                                            <media:credit><![CDATA[Apple TV Plus]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Shows including &#039;Ted Lasso&#039; attract valuable, high-churn subscribers]]></media:description>                                                            <media:text><![CDATA[First look art for season three of Apple TV Plus&#039;s &#039;Ted Lasso&#039;]]></media:text>
                                <media:title type="plain"><![CDATA[First look art for season three of Apple TV Plus&#039;s &#039;Ted Lasso&#039;]]></media:title>
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                                                            <title><![CDATA[ Yikes! 33% of Premium SVOD Subscribers Are ‘Serial Churners,’ Antenna Says ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/yikes-33-of-premium-svod-subscribers-are-serial-churners-antenna-says</link>
                                                                            <description>
                            <![CDATA[ Research company claims one-third of U.S. users of the major subscription streaming services regularly sign up for and quit paid video entertainment services ]]>
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                                                                        <pubDate>Sun, 22 Oct 2023 19:55:57 +0000</pubDate>                                                                                                                                <updated>Mon, 23 Oct 2023 15:05:43 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                                                                <author><![CDATA[ daniel.frankel@futurenet.com (Daniel Frankel) ]]></author>                    <dc:creator><![CDATA[ Daniel Frankel ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/8kdKMGJY8RrCMp4kbnTnEW-1280-80.jpg">
                                                            <media:credit><![CDATA[Chaotic-flow]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Leaky Bucket]]></media:description>                                                            <media:text><![CDATA[Leaky Bucket]]></media:text>
                                <media:title type="plain"><![CDATA[Leaky Bucket]]></media:title>
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                                                            <title><![CDATA[ Churn Was Way Up Again in Q3 for the Major U.S. SVOD Services ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/churn-was-way-up-again-in-q3-for-the-major-us-svod-services</link>
                                                                            <description>
                            <![CDATA[ After weighted active monthly churn spiked to nearly 7% a year prior, it increased significantly once again in September for premium subscription streaming services including Netflix, research company Antenna found ]]>
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                                                                        <pubDate>Tue, 29 Nov 2022 17:19:59 +0000</pubDate>                                                                                                                                <updated>Tue, 29 Nov 2022 19:57:26 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                                                                <author><![CDATA[ daniel.frankel@futurenet.com (Daniel Frankel) ]]></author>                    <dc:creator><![CDATA[ Daniel Frankel ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/8kdKMGJY8RrCMp4kbnTnEW-1280-80.jpg">
                                                            <media:credit><![CDATA[Chaotic-flow]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Leaky Bucket]]></media:description>                                                            <media:text><![CDATA[Leaky Bucket]]></media:text>
                                <media:title type="plain"><![CDATA[Leaky Bucket]]></media:title>
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                                                            <title><![CDATA[ Churn Is Back: 32 Million U.S. Households Are 'Service Hoppers,' Parks Says ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/churn-is-back-32-million-us-households-are-service-hoppers-parks-says</link>
                                                                            <description>
                            <![CDATA[ Churn is back up again after taking a little pandemic break, according to research company ]]>
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                                                                        <pubDate>Fri, 01 Apr 2022 01:18:49 +0000</pubDate>                                                                                                                                <updated>Fri, 01 Apr 2022 23:00:35 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                                                                <author><![CDATA[ daniel.frankel@futurenet.com (Daniel Frankel) ]]></author>                    <dc:creator><![CDATA[ Daniel Frankel ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/6FekADQnhHTLgTJey6R2mi-1280-80.jpeg">
                                                            <media:credit><![CDATA[Positively Osceola]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Subscription streaming services]]></media:description>                                                            <media:text><![CDATA[Subscription streaming services]]></media:text>
                                <media:title type="plain"><![CDATA[Subscription streaming services]]></media:title>
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                                                            <title><![CDATA[ Why Subscription Businesses Will Turn to AI to Manage Churn in the Coming Year ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/blogs/why-subscription-businesses-will-turn-to-ai-to-manage-churn-in-the-coming-year</link>
                                                                            <description>
                            <![CDATA[ Arm yourself with data to help fight off subscription fatigue ]]>
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                                                                        <pubDate>Tue, 15 Mar 2022 16:30:21 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[BC Guest Blog]]></category>
                                                                                                                    <dc:creator><![CDATA[ Vijay Sajja ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/aF9wcZ7Kv3q42o5SeknxvK-1280-80.jpg">
                                                            <media:credit><![CDATA[Digital Entertainment Group]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[The average consumer maintains some nine subscriptions to online content services, according to Deloitte. ]]></media:description>                                                            <media:text><![CDATA[DEG]]></media:text>
                                <media:title type="plain"><![CDATA[DEG]]></media:title>
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                                                            <title><![CDATA[ Streaming Biz Faces 30% Churn Rate in 2022 ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/streaming-biz-faces-30-churn-rate-in-2022</link>
                                                                            <description>
                            <![CDATA[ Deloitte shocks--shocks!-- the streaming biz by projecting a massive 150 million service cancellations next year ]]>
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                                                                        <pubDate>Mon, 06 Dec 2021 01:07:26 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Business]]></category>
                                                                                                                    <dc:creator><![CDATA[ David Bloom ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/8kdKMGJY8RrCMp4kbnTnEW-1280-80.jpg">
                                                            <media:credit><![CDATA[Chaotic-flow]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Leaky Bucket]]></media:description>                                                            <media:text><![CDATA[Leaky Bucket]]></media:text>
                                <media:title type="plain"><![CDATA[Leaky Bucket]]></media:title>
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                                                            <title><![CDATA[ Peacock Has the Highest Churn in Subscription Streaming, Survey Says ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/peacock-has-the-highest-churn-in-subscription-streaming-survey-says</link>
                                                                            <description>
                            <![CDATA[ Kantar report finds overall SVOD churn was largely flat in Q2 ]]>
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                                                                        <pubDate>Wed, 06 Oct 2021 16:03:05 +0000</pubDate>                                                                                                                                <updated>Wed, 06 Oct 2021 16:28:47 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                                                                <author><![CDATA[ daniel.frankel@futurenet.com (Daniel Frankel) ]]></author>                    <dc:creator><![CDATA[ Daniel Frankel ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/Cib6m94asSoiRBxLxxpN5a-1280-80.png">
                                                            <media:credit><![CDATA[NBCUniversal]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Peacock logo on a mobile phone]]></media:description>                                                            <media:text><![CDATA[Peacock logo on a mobile phone]]></media:text>
                                <media:title type="plain"><![CDATA[Peacock logo on a mobile phone]]></media:title>
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                                                            <title><![CDATA[ Churn Rates for Subscription OTT Services Hit 20% in the Back Half of 2020 ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/churn-rates-for-subscription-ott-services-hit-20-in-the-back-half-of-2020</link>
                                                                            <description>
                            <![CDATA[ Streaming consumers suddenly had more choices than ever, and analyst Brett Sappington says they enjoyed their freedom ]]>
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                                                                        <pubDate>Thu, 10 Jun 2021 00:12:20 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Business]]></category>
                                                                                                <author><![CDATA[ daniel.frankel@futurenet.com (Daniel Frankel) ]]></author>                    <dc:creator><![CDATA[ Daniel Frankel ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/8kdKMGJY8RrCMp4kbnTnEW-1280-80.jpg">
                                                            <media:credit><![CDATA[Chaotic-flow]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Leaky Bucket]]></media:description>                                                            <media:text><![CDATA[Leaky Bucket]]></media:text>
                                <media:title type="plain"><![CDATA[Leaky Bucket]]></media:title>
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                                                            <title><![CDATA[ For HBO Max, Peacock, et al., Now Comes the Hard Part—Churn and Price Sensitivity Are Way Up, Deloitte Says ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/for-hbo-max-peacock-et-al-now-comes-the-hard-partchurn-and-price-sensitivity-are-way-up-deloitte-says</link>
                                                                            <description>
                            <![CDATA[ According to new data, churn rates for newer SVOD services are as high as 37% right now ]]>
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                                                                        <pubDate>Mon, 19 Apr 2021 04:01:17 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Deloitte]]></category>
                                                    <category><![CDATA[churn]]></category>
                                                                                                                    <dc:creator><![CDATA[ David Bloom ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/8kdKMGJY8RrCMp4kbnTnEW-1280-80.jpg">
                                                            <media:credit><![CDATA[Leaky Buckets Inc.]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Leaky Bucket]]></media:description>                                                            <media:text><![CDATA[Leaky Bucket]]></media:text>
                                <media:title type="plain"><![CDATA[Leaky Bucket]]></media:title>
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                                                            <title><![CDATA[ OTT Churn Increased to 35% in 2019, Research Group Says ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/ott-churn-increased-to-35-in-2019-research-group-says</link>
                                                                            <description>
                            <![CDATA[ Parks Associates said churn increased by 25% over 2018 and reached a whopping 80% for virtual MVPDs ]]>
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                                                                        <pubDate>Tue, 10 Mar 2020 18:23:00 +0000</pubDate>                                                                                                                                <updated>Mon, 25 May 2020 15:45:23 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                                                                <author><![CDATA[ daniel.frankel@futurenet.com (Daniel Frankel) ]]></author>                    <dc:creator><![CDATA[ Daniel Frankel ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/nB4apGDLKViMQE595EMGj8-1280-80.png">
                                                            <media:credit><![CDATA[Parks Associates]]></media:credit>
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                                                            <title><![CDATA[ OTT Churn 9x Higher Than Pay TV, Parks Says ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/ott-churn-rate-9x-higher-than-pay-tv</link>
                                                                            <description>
                            <![CDATA[ OTT Churn 9x Higher Than Pay TV, Parks Says ]]>
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                                                                        <pubDate>Thu, 12 Dec 2019 20:13:49 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Distribution]]></category>
                                                                                                <author><![CDATA[ daniel.frankel@futurenet.com (Daniel Frankel) ]]></author>                    <dc:creator><![CDATA[ Daniel Frankel ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/hwQNFbHMPqD6irizf4wC5F-1280-80.png">
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                                                            <title><![CDATA[ OTT Churn 9x Higher Than Pay TV, Parks Says ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/ott-churn-9x-higher-than-pay-tv-parks-says</link>
                                                                            <description>
                            <![CDATA[ While video consumers are increasingly dissonant go truck rolls and the two-year contract, there’s something to be said about the relative stickiness of traditional pay TV. ]]>
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                                                                        <pubDate>Thu, 12 Dec 2019 19:54:42 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Parks Associates]]></category>
                                                    <category><![CDATA[Churn]]></category>
                                                                                                <author><![CDATA[ daniel.frankel@futurenet.com (Daniel Frankel) ]]></author>                    <dc:creator><![CDATA[ Daniel Frankel ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/8STnkEwHSN4R9qMU7rLLR6-1280-80.png">
                                                            <media:credit><![CDATA[Parks Associates]]></media:credit>
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                                                            <title><![CDATA[ TiVo: Churn High Among Consumers Who Are New to Pay TV ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/tivo-churn-high-among-consumers-who-are-new-pay-tv-415213</link>
                                                                            <description>
                            <![CDATA[ TiVo: Churn High Among Consumers Who Are New to Pay TV ]]>
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                                                                        <pubDate>Wed, 13 Sep 2017 14:02:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Distribution]]></category>
                                                    <category><![CDATA[Platforms]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Technology]]></category>
                                                    <category><![CDATA[Content]]></category>
                                                                                                                    <dc:creator><![CDATA[ Jeff Baumgartner ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/jdnKQnpfnHnpHiQFT9Ekqa-1280-80.jpg">
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                                                            <title><![CDATA[ What to Do When Subs Call to Cancel ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/blog/what-do-when-subs-call-cancel-415034</link>
                                                                            <description>
                            <![CDATA[ What to Do When Subs Call to Cancel ]]>
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                                                                        <pubDate>Wed, 06 Sep 2017 04:30:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[MCN Guest Blog]]></category>
                                                                                                                    <dc:creator><![CDATA[ Jarred Brown, Applied Predictive Technologies ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/y2axAaoGXdWSifKvaZY7Di-1280-80.jpg">
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                                                            <title><![CDATA[ Strengthening the Cord With Cause-and-Effect Analysis ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/blog/strengthening-cord-cause-and-effect-analysis-409067</link>
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                            <![CDATA[ Strengthening the Cord With Cause-and-Effect Analysis ]]>
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                                                                        <pubDate>Mon, 14 Nov 2016 16:45:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[MCN Guest Blog]]></category>
                                                                                                                    <dc:creator><![CDATA[ Marek Polonski, APT ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/NX2TtgV8SWe7bsSPwfsSEk-1280-80.jpg">
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                                                            <title><![CDATA[ Netflix Has Lowest Churn Rate Among OTT Services: Study ]]></title>
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                            <![CDATA[ Netflix Has Lowest Churn Rate Among OTT Services: Study ]]>
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                                                                        <pubDate>Thu, 14 Apr 2016 16:30:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Technology]]></category>
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                                                                                                                    <dc:creator><![CDATA[ Jeff Baumgartner ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/jREzN4YmAPK5pzfhf7wXJ-1280-80.jpg">
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                                                            <title><![CDATA[ Consumers Still Cloudy on TVE’s Value ]]></title>
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                            <![CDATA[ Consumers Still Cloudy on TVE’s Value ]]>
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                                                                        <pubDate>Mon, 01 Feb 2016 17:45:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Marketing]]></category>
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                                                                                                                    <dc:creator><![CDATA[ Jeff Baumgartner ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/H8dGXiW6CrgD8Es32FHXmf-1280-80.jpg">
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