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                            <title><![CDATA[ Latest from Next TV in Beachfront-media ]]></title>
                <link>https://www.nexttv.com/tag/beachfront-media</link>
        <description><![CDATA[ All the latest beachfront-media content from the Next TV team ]]></description>
                                    <lastBuildDate>Fri, 08 Sep 2023 19:03:08 +0000</lastBuildDate>
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                                                            <title><![CDATA[ Roku Controls Nearly 40% of U.S. CTV Ad Impressions, Sell-Side Platform Supplier Says (See the Magnificent Chart Here) ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/roku-controls-nearly-40-of-us-ctv-ad-impressions-sell-side-platform-supplier-says-see-the-magnificent-chart-here</link>
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                            <![CDATA[ The platform Wall Street loves to hate still dwarfs all competitors in transacting advanced advertising business ]]>
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                                                                        <pubDate>Fri, 08 Sep 2023 19:03:08 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Business]]></category>
                                                                                                <author><![CDATA[ daniel.frankel@futurenet.com (Daniel Frankel) ]]></author>                    <dc:creator><![CDATA[ Daniel Frankel ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/h5rH3XkT77P6mM94CzNXDL-1280-80.jpeg">
                                                            <media:credit><![CDATA[Justin Sullivan/Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Roku headquarters in San Jose, Calif.]]></media:description>                                                            <media:text><![CDATA[Roku headquarters in San Jose, Calif.]]></media:text>
                                <media:title type="plain"><![CDATA[Roku headquarters in San Jose, Calif.]]></media:title>
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                                                            <title><![CDATA[ Spectrum Reach Taps Beachfront for Programmatic Ad Serving ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/spectrum-reach-taps-beachfront-for-programmatic-ad-serving</link>
                                                                            <description>
                            <![CDATA[ Set-top box TV, connected TV and online video inventory available ]]>
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                                                                        <pubDate>Wed, 07 Jun 2023 15:35:06 +0000</pubDate>                                                                                                                                <updated>Wed, 07 Jun 2023 15:50:06 +0000</updated>
                                                                                                                                            <category><![CDATA[Currency]]></category>
                                                    <category><![CDATA[Advertising]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/LxazaK547RKwbka52aw6aj-1280-80.jpeg">
                                                            <media:credit><![CDATA[Budrul Chukrut/SOPA Images/LightRocket via Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Spectrum logo on screen]]></media:description>                                                            <media:text><![CDATA[Spectrum logo on screen]]></media:text>
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                                                            <title><![CDATA[ Networks Adopt Ad Serving Tech From Beachfront Via Canoe ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/networks-adopt-ad-serving-tech-from-beachfront-via-canoe</link>
                                                                            <description>
                            <![CDATA[ Afro TV, Epix, It’s Really Good TV, Kabillion, TooAVision, TV One Now sign up for CTV and traditional set-top-box TV ]]>
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                                                                        <pubDate>Thu, 06 Oct 2022 14:41:41 +0000</pubDate>                                                                                                                                <updated>Thu, 06 Oct 2022 16:23:44 +0000</updated>
                                                                                                                                            <category><![CDATA[Currency]]></category>
                                                    <category><![CDATA[Advertising]]></category>
                                                    <category><![CDATA[Streaming]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/umTgt5wtpSiZKt3Vp5P3e-1280-80.jpg">
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                                                            <title><![CDATA[ Dish Enables Real-Time Programmatic Ad Sales with SeaChange, Beachfront ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/dish-enables-real-time-programmatic-ad-sales-with-seachange-beachfront</link>
                                                                            <description>
                            <![CDATA[ Viant is first demand-side platform to use new technology ]]>
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                                                                        <pubDate>Mon, 12 Sep 2022 13:05:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Currency]]></category>
                                                    <category><![CDATA[Advertising]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/umTgt5wtpSiZKt3Vp5P3e-1280-80.jpg">
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                                                                                                                                                                                                                                    <media:description><![CDATA[Beachfront]]></media:description>                                                            <media:text><![CDATA[Beachfront]]></media:text>
                                <media:title type="plain"><![CDATA[Beachfront]]></media:title>
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                                                            <title><![CDATA[ Beachfront Hires Marni Rommel as VP of Business Development ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/beachfront-hires-marni-rommel-as-vp-of-business-development</link>
                                                                            <description>
                            <![CDATA[ Company pushing its converged ad technology in growing CTV market ]]>
                                                                                                            </description>
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                                                                        <pubDate>Wed, 06 Jul 2022 11:56:12 +0000</pubDate>                                                                                                                                <updated>Wed, 06 Jul 2022 12:18:49 +0000</updated>
                                                                                                                                            <category><![CDATA[Currency]]></category>
                                                    <category><![CDATA[Advertising]]></category>
                                                    <category><![CDATA[Fates &amp; Fortunes]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/u5hWiUrgYGfajqZjp5KJgX-1280-80.jpg">
                                                            <media:credit><![CDATA[Beachfront]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Marni Rommel]]></media:description>                                                            <media:text><![CDATA[ Marni Rommel Beachfront]]></media:text>
                                <media:title type="plain"><![CDATA[ Marni Rommel Beachfront]]></media:title>
                                                    </media:content>
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                                                            <title><![CDATA[ Best Practices: Ad Pod Configurations for Programmatic Auctions ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/blogs/best-practices-ad-pod-configurations-for-programmatic-auctions</link>
                                                                            <description>
                            <![CDATA[ Best Practices: Ad Pod Configurations for Programmatic Auctions ]]>
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                                                                        <pubDate>Fri, 25 Feb 2022 15:12:21 +0000</pubDate>                                                                                                                                <updated>Fri, 25 Feb 2022 19:00:24 +0000</updated>
                                                                                                                                            <category><![CDATA[BC Guest Blog]]></category>
                                                    <category><![CDATA[Advertising]]></category>
                                                                                                                    <dc:creator><![CDATA[ Christa Stephens ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/LxfXdZeHnXUJ6BBAHvgAKR-1280-80.jpg">
                                                            <media:credit><![CDATA[Beachfront]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Christa Stephens, Director of Client Success at Beachfront]]></media:description>                                                            <media:text><![CDATA[Christa Stephens Beachfront]]></media:text>
                                <media:title type="plain"><![CDATA[Christa Stephens Beachfront]]></media:title>
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                                                            <title><![CDATA[ Advanced Advertising: Catching Up on Addressable TV ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/advanced-advertising-catching-up-on-addressable-tv</link>
                                                                            <description>
                            <![CDATA[ Panel at Virtual Fall TV 2021 says the tech is here and works, but interoperability related issues (still) are a problem ]]>
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                                                                        <pubDate>Tue, 16 Nov 2021 20:41:49 +0000</pubDate>                                                                                                                                <updated>Tue, 23 Nov 2021 16:19:14 +0000</updated>
                                                                                                                                            <category><![CDATA[Future Events]]></category>
                                                    <category><![CDATA[Advertising]]></category>
                                                                                                <author><![CDATA[ kent.gibbons@futurenet.com (Kent Gibbons) ]]></author>                    <dc:creator><![CDATA[ Kent Gibbons ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/oMo6d2pPUU35uexqLjqiSW-1280-80.jpg">
                                                            <media:credit><![CDATA[Future]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Addressable advertising panel at Virtual Fall TV 2021.]]></media:description>                                                            <media:text><![CDATA[Addressable advertising panel at Virtual Fall TV 2021.]]></media:text>
                                <media:title type="plain"><![CDATA[Addressable advertising panel at Virtual Fall TV 2021.]]></media:title>
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                                                            <title><![CDATA[ Beachfront, Vizio Run Addressable Campaign Meeting OAR Specifications ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/beachfront-vizio-run-addressable-campaign-meeting-oar-specifications</link>
                                                                            <description>
                            <![CDATA[ Ad tech company Beachfront said it ran a national addressable ad execution on Vizio smart TV sets that met the specifications of the Open Addressable Ready consortium. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Wed, 05 May 2021 14:00:00 +0000</pubDate>                                                                                                                                <updated>Wed, 05 May 2021 15:15:30 +0000</updated>
                                                                                                                                            <category><![CDATA[Currency]]></category>
                                                    <category><![CDATA[Advertising]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/8UeqD2zxLn8oZSnYdASmqR-1280-80.jpg">
                                                            <media:credit><![CDATA[null]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Adam Gaynor, Project OAR]]></media:description>                                                            <media:text><![CDATA[Adam Gaynor, Project OAR]]></media:text>
                                <media:title type="plain"><![CDATA[Adam Gaynor, Project OAR]]></media:title>
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                                                            <title><![CDATA[ Beachfront Brings Systems Together to Make Linear Ads Programmatic ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/features/beachfront-brings-systems-together-to-make-linear-ads-programmatic</link>
                                                                            <description>
                            <![CDATA[ Addressable advertising is coming to linear TV slowly because it’s hard to do, especially within the cable environment. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Mon, 22 Mar 2021 10:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Advertising]]></category>
                                                    <category><![CDATA[Technology]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/vMMfgxyP2gt4zno5uY9fVf-1280-80.jpg">
                                                            <media:credit><![CDATA[Beachfront Media]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Beachfront Media CEO Chris Maccaro]]></media:description>                                                            <media:text><![CDATA[Beachfront Media CEO Chris Maccaro]]></media:text>
                                <media:title type="plain"><![CDATA[Beachfront Media CEO Chris Maccaro]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/vMMfgxyP2gt4zno5uY9fVf-1280-80.jpg" />
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                                                            <title><![CDATA[ Beachfront, SeaChange Enable Programmatic for Cable Operators ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/events/beachfront-seachange-enable-programmatic-for-cable-operators</link>
                                                                            <description>
                            <![CDATA[ Cable operators will be able to dive into the linear TV programmatic ad pool thanks to technology created jointly by Beachfront and SeaChange International. ]]>
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                                                                        <pubDate>Mon, 14 Dec 2020 11:00:00 +0000</pubDate>                                                                                                                                <updated>Mon, 14 Dec 2020 20:08:13 +0000</updated>
                                                                                                                                            <category><![CDATA[Currency]]></category>
                                                    <category><![CDATA[Advertising]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/pqvJpRDUguMWVdHkY2HzkK-1280-80.jpg">
                                                            <media:credit><![CDATA[SeaChange International]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[SeaChange president and CEO Yossi Aloni:  “We are moving [cable operators] into the 21st century.”]]></media:description>                                                            <media:text><![CDATA[Yossi Aloni, CEO, SeaChange ]]></media:text>
                                <media:title type="plain"><![CDATA[Yossi Aloni, CEO, SeaChange ]]></media:title>
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                                                            <title><![CDATA[ Beachfront Peddles Canoe VOD Inventory in Real Time ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/beachfront-peddles-canoe-vod-inventory-in-real-time</link>
                                                                            <description>
                            <![CDATA[ Advertising technology company Beachfront, working with Canoe Ventures, is enabling automated, audience-based real-time buying of video-on-demand inventory delivered by Canoe’s owners, Comcast, Charter Communications and Cox Media. ]]>
                                                                                                            </description>
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                                                                        <pubDate>Thu, 12 Nov 2020 14:00:00 +0000</pubDate>                                                                                                                                <updated>Fri, 13 Nov 2020 14:11:31 +0000</updated>
                                                                                                                                            <category><![CDATA[Advertising]]></category>
                                                    <category><![CDATA[Currency]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/a4AvaaYDjuzUN78Yg6puok-1280-80.jpg">
                                                            <media:credit><![CDATA[Canoe Ventures]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Canoe Ventures]]></media:description>                                                            <media:text><![CDATA[Canoe Ventures]]></media:text>
                                <media:title type="plain"><![CDATA[Canoe Ventures]]></media:title>
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                                                            <title><![CDATA[ AdLedger Pilot Finds CryptoRTB Protocol  Prevents Digital  Fraud ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/adledger-pilot-finds-cryptortb-protocol-prevents-digital-fraud</link>
                                                                            <description>
                            <![CDATA[ AdLedger, the consortium using blockchain and cryptography to address the problems of fraud, transparency and privacy in digital advertising, said its CryptoRTB technology has been used in market to buy and sell over-the-top ads. ]]>
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                                                                        <pubDate>Wed, 23 Sep 2020 14:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Advertising]]></category>
                                                    <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Currency]]></category>
                                                                                                <author><![CDATA[ jon.lafayette@futurenet.com (Jon Lafayette) ]]></author>                    <dc:creator><![CDATA[ Jon Lafayette ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/XRUEeDhWKbJdcdYDgSLAmM-1280-80.jpg">
                                                            <media:credit><![CDATA[AdLedger]]></media:credit>
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                                                            <title><![CDATA[ Investment Firms Acquire Majority Stake in Beachfront Media ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/investment-firms-acquire-majority-stake-beachfront-media-416903</link>
                                                                            <description>
                            <![CDATA[ Investment Firms Acquire Majority Stake in Beachfront Media ]]>
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                                                                        <pubDate>Tue, 05 Dec 2017 15:05:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Advertising]]></category>
                                                    <category><![CDATA[Platforms]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Technology]]></category>
                                                                                                                    <dc:creator><![CDATA[ Jeff Baumgartner ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/umTgt5wtpSiZKt3Vp5P3e-1280-80.jpg">
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