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                            <title><![CDATA[ Latest from Next TV in Alvarez-golovkin ]]></title>
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        <description><![CDATA[ All the latest alvarez-golovkin content from the Next TV team ]]></description>
                                    <lastBuildDate>Wed, 06 Sep 2017 19:05:00 +0000</lastBuildDate>
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                                                            <title><![CDATA[ Sling TV To Distribute 'UFC 215,' Alvarez-Golovkin PPV Events ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/sling-tv-distribute-ufc-215-alvarez-golovkin-ppv-events-415069</link>
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                            <![CDATA[ Sling TV To Distribute 'UFC 215,' Alvarez-Golovkin PPV Events ]]>
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                                                                        <pubDate>Wed, 06 Sep 2017 19:05:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Distribution]]></category>
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                                                                                                <author><![CDATA[ thomas.umstead@futurenet.com (R. Thomas Umstead) ]]></author>                    <dc:creator><![CDATA[ R. Thomas Umstead ]]></dc:creator>                                                                                    <dc:source><![CDATA[ http://cdn.mos.cms.futurecdn.net/BRKRoP9suL4GoVzgWPECa7.jpg ]]></dc:source>
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                                <figure class="van-image-figure pull-" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="CP2DbHeJyBs4HktSyQchYh" name="" alt="" src="https://cdn.mos.cms.futurecdn.net/CP2DbHeJyBs4HktSyQchYh.jpg" mos="https://cdn.mos.cms.futurecdn.net/CP2DbHeJyBs4HktSyQchYh.jpg" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pull-"></p></div></div></figure><p>Sling TV, coming off its carriage of the Aug. 26 Floyd Mayweather-Conor McGregor pay-per-view boxing event, will offer its fight fans the upcoming Sept. 9 <em>UFC 215</em>  and Sept. 16 Canelo Alvarez-Gennady Golovkin PPV combat sports events, the network said Wednesday.</p><p>Sling TV customers can now purchase the <em>UFC 215</em> mixed-martial arts event -- which features as its main event the Demetrious Johnson-Ray Borg fight -- as well as <a href="https://www.nexttv.com/news/hbo-still-bullish-alvarez-golovkin-s-chances-414990" data-original-url="https://www.multichannel.com/news/hbo-still-bullish-alvarez-golovkin-s-chances-414990">the Alvarez-Golovkin boxing event</a>, which retails at $79.99, said Sling TV officials.</p><p>Both pay-per-view events will be available for viewing across all Sling TV-supported devices, according to the company. </p><p>The two events follow Sling TV’s carriage of the Mayweather-McGregor fight, <a href="https://www.nexttv.com/news/record-sight-mayweather-mcgregor-414989" data-original-url="https://www.multichannel.com/news/record-sight-mayweather-mcgregor-414989">which is on pace to matching or surpassing</a> the all-time PPV buy record of 2.6 million buys set by the 2015 Mayweather-Manny Pacquiao PPV event.</p>
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                                                            <title><![CDATA[ HBO Still Bullish on Alvarez-Golovkin’s Chances ]]></title>
                                                                                                                                                                                                <link>https://www.nexttv.com/news/hbo-still-bullish-alvarez-golovkin-s-chances-414990</link>
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                            <![CDATA[ HBO Still Bullish on Alvarez-Golovkin’s Chances ]]>
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                                                                        <pubDate>Mon, 04 Sep 2017 12:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Content]]></category>
                                                                                                <author><![CDATA[ thomas.umstead@futurenet.com (R. Thomas Umstead) ]]></author>                    <dc:creator><![CDATA[ R. Thomas Umstead ]]></dc:creator>                                                                                    <dc:source><![CDATA[ http://cdn.mos.cms.futurecdn.net/BRKRoP9suL4GoVzgWPECa7.jpg ]]></dc:source>
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                                <figure class="van-image-figure pull-" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="fHAuG4m9ohkRxZN3wBSaUh" name="" alt="" src="https://cdn.mos.cms.futurecdn.net/fHAuG4m9ohkRxZN3wBSaUh.jpg" mos="https://cdn.mos.cms.futurecdn.net/fHAuG4m9ohkRxZN3wBSaUh.jpg" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pull-"></p></div></div></figure><p>HBO is not worried about the Aug. 26 Floyd Mayweather-Conor McGregor fight undercutting what it hopes will be a blockbuster on Saturday, Sept. 16, featuring middleweight champions Canelo Alvarez and Gennady Golovkin.<br/><br/>HBO pay-per-view vice president Tony Walker told <em>Multichannel News</em> that Mayweather-McGregor was more of an event, whereas Alvarez-Golovkin should appeal more to traditional boxing fans. HBO even hopes to piggyback on the Mayweather-McGregor hype, having marketed its event during the run-up to that Aug. 26 bout, in which boxer Mayweather defeated mixed-martial-arts specialist McGregor.<br/><br/>“There’s some distance between the two fights,” Walker said. “I fully expect a lot of people who purchased [Mayweather- McGregor] to come back and buy [Alvarez- Golovkin] on Sept. 16.”<br/><br/>In addition to the hard-core boxing crowd, more Hispanic viewers are expected to buy the HBO fight, due to Alvarez’s popularity among those viewers. Walker said the Aug. 26 premiere of HBO’s <em>24/7</em> Canelo-Golovkin preview show drew an impressive 350,000 viewers despite going directly up against the Mayweather-McGregor PPV event.<br/><br/>HBO will run promotional spots for the fight during high-profile sports events like National Football League, Major League Baseball and college football games.<br/><br/>Walker would not project how many PPV buys HBO expects to generate from Alvarez-Golovkin, but said he thinks it could surpass Alvarez’s best PPV performance. Alvarez’s May 6 fight against Julio Cesar Chavez Jr. generated 1 million buys, according to fight promoter Golden Boy Promotions.</p>
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